See more Collapse

Director, Marketing

1 month ago

Toronto, Canada QuadReal Full time

About QuadReal Property Group

QuadReal Property Group is a global real estate investment, operating and development company headquartered in Vancouver, British Columbia. Its assets under management total $73.8 billion. From its foundation in Canada as a full-service real estate operating company, QuadReal has expanded its capabilities to invest in equity and debt in both the public and private markets. QuadReal invests directly, via programmatic partnerships and through operating companies in which it holds an ownership interest.

QuadReal seeks to deliver strong investment returns while creating sustainable environments that bring value to the people and communities it serves. Now and for generations to come.

QuadReal: Excellence lives here.

www.quadreal.com

Discover Glassdoors #3 Best Places to Work 2023

Director of Marketing
Based in Toronto, the Director of Marketing will report to the Senior Vice President, Sales, Marketing & Customer. The Director of Marketing will support the creation and expansion of QuadReal's brand as a self-performing, for-sale, residential/condominium developer. This role will support the launch of new condo projects within a diverse real estate portfolio located throughout Canada.

The successful Director of Marketing takes full ownership of scope, schedule and budget related to new project launches and ongoing marketing programs. Oversight entails the development of traditional and online marketing tools, including marketing collaterals, point-of-sale systems, sales presentation galleries/experience centers, signage, social media, Web, and more.

The Director of Marketing's leadership in directing marketing campaigns to facilitate the sales of condo projects is paramount.

As a Director of Marketing You Will:

  • Develop and implement effective marketing initiatives to increase sales, profitability and brand awareness for individual projects.

  • Is accountable for the quality and timeliness of the go-to-market plans for site-specific marketing programs. Manages scope, schedule and budget for all project-specific marketing initiatives.

  • Create and execute dynamic marketing strategies that will build upon the QuadReal brand's success, ensuring consistent message integration across all programs, promotions and products.

  • Develop and manage project marketing budgets in partnership with SVP, Sales, Marketing, and Customer

  • Serves as a primary contact for advertising agency (or agencies). Source and recommend third party agencies or partners, where needed.

  • Coordinate sales/presentation centre design and completion for new communities/projects, including the project management of various professionals (interior designers and development/construction teammates).

  • Execute marketing and communications plans and programs to end customers to maximize active user registration, traffic and sales.

  • Optimize use of tailored marketing and media vehicles to drive awareness and demand (i.e. site-specific websites, print, PR, event and email campaigns, as well as other marketing activities).

  • Lead the execution of online marketing campaigns, coordinating with internal resources (ie, corporate communications, retail marketing professionals) and external resources (marketing firms, advertising agencies, sales/listing brokerages, social media influencers, etc.)

  • Utilize Customer Relationship Management (CRM) tools as a best practice to optimize marketing campaigns and sales performance.

  • Maintain awareness of end customers' demographic and psychographic characteristics to develop targeted and focused site campaigns. Understand and use target customer segmentation tools (ie, Environics) to optimize marketing campaigns.

  • Analyze and communicate results for all marketing programs via post-program summaries and analysis (ensuring ROI and future campaign planning learning).

  • Work closely with the Customer Experience team to ensure that all customer/buyer communications are harmonized and well organized within the Customer Journey.

Your Background

  • Minimum 10 years of experience working for a builder/developer or brokerage

  • Bachelor's degree in Marketing, Communications, Public Relations, Business, or a related area

  • Residential estate experience is a must; experience marketing for a condo developer is ideal.

  • Experience marketing within both digital and traditional channels

  • Well organized, personable, professional, confident, and able to multi-task

  • Strong creative thinking abilities

  • Willingness to travel within Canada, as required.

Don't have all of the above skills? Don't worry, we still want to hear from you

#LI-DNP

QuadReal Property Group will provide reasonable accommodation at any time throughout the hiring process for applicants with disabilities or for those needing job postings in an alternate format. If you require accommodation, please advise the Talent Acquisition team member you are working with and include the following: Job posting #, your name and your preferred method of contact.

Want to learn about our end-to-end recruitment process? Click this link for a short video that will take you through each step, so you'll know exactly what to expect.

We have other current jobs related to this field that you can find below

  • Associate Creative Director

    3 months ago

    Toronto, Canada VIBRANT Marketing Full time

    VIBRANT Marketing is a leading North American commercial marketing firm seeking an enthusiastic and skilled Associate Creative Director to join our dynamic Creative team. This position presents an exciting opportunity for a highly creative and strategic individual to play a pivotal role in enhancing

  • Associate Creative Director

    3 weeks ago

    Toronto, Ontario, Canada VIBRANT Marketing Full time

    VIBRANT Marketing is a leading North American commercial marketing firm seeking an enthusiastic and skilled Associate Creative Director to join our dynamic Creative team. This position presents an exciting opportunity for a highly creative and strategic individual to play a pivotal role in enhancing various brands' presence and contributing to our overall...

  • Associate Creative Director

    1 month ago

    toronto, Canada VIBRANT Marketing Full time

    VIBRANT Marketing is a leading North American commercial marketing firm seeking an enthusiastic and skilled Associate Creative Director to join our dynamic Creative team. This position presents an exciting opportunity for a highly creative and strategic individual to play a pivotal role in enhancing various brands' presence and contributing to our overall...

  • Associate Creative Director

    1 month ago

    Toronto, Canada VIBRANT Marketing Full time

    VIBRANT Marketing is a leading North American commercial marketing firm seeking an enthusiastic and skilled Associate Creative Director to join our dynamic Creative team. This position presents an exciting opportunity for a highly creative and strategic individual to play a pivotal role in enhancing various brands' presence and contributing to our overall...

  • Associate Creative Director

    1 month ago

    Toronto, Canada VIBRANT Marketing Full time

    VIBRANT Marketing is a leading North American commercial marketing firm seeking an enthusiastic and skilled Associate Creative Director to join our dynamic Creative team. This position presents an exciting opportunity for a highly creative and strategic individual to play a pivotal role in enhancing various brands' presence and contributing to our overall...

  • Associate Creative Director

    1 month ago

    Toronto, Canada VIBRANT Marketing Full time

    VIBRANT Marketing is a leading North American commercial marketing firm seeking an enthusiastic and skilled Associate Creative Director to join our dynamic Creative team. This position presents an exciting opportunity for a highly creative and strategic individual to play a pivotal role in enhancing various brands' presence and contributing to our overall...

  • Marketing and Communications Manager

    3 weeks ago

    Old Toronto, Ontario, Canada Array Marketing Full time

    For over 40 years, Array Marketing has been a global leader in the retail display and in-store merchandising services industry. Global brands like Estée Lauder, Sephora, L'Oreal and Samsung to name a few, rely on our team of more than 2,000 employees around the world, to create great retail experiences by bringing their visions to life.We are committed to...

  • Marketing and Communications Manager

    1 month ago

    Old Toronto, Canada Array Marketing Full time

    For over 40 years, Array Marketing has been a global leader in the retail display and in-store merchandising services industry. Global brands like Estée Lauder, Sephora, L’Oreal and Samsung to name a few, rely on our team of more than 2,000 employees around the world, to create great retail experiences by bringing their visions to life. We are committed...

  • Marketing and Communications Manager

    1 month ago

    Old Toronto, Canada Array Marketing Full time

    For over 40 years, Array Marketing has been a global leader in the retail display and in-store merchandising services industry. Global brands like Estée Lauder, Sephora, L’Oreal and Samsung to name a few, rely on our team of more than 2,000 employees around the world, to create great retail experiences by bringing their visions to life. We are committed...

  • Sports - Account Director

    1 month ago

    Toronto, Canada SDI Marketing Full time

    Friday, December 22, 2023 POSITION: Account Director, SDIsportsLOCATION: Toronto, ONREPORTING TO: Senior DirectorCATEGORY: SDIsports PROFILE Seeking an ALL-STAR Account Director to lead one of the most exciting sports partnership portfolios in Canada! The Account Director works closely with the Senior Director to service our client's needs. You are a...

  • Sports - Account Director

    1 month ago

    Toronto, Ontario, Canada SDI Marketing Full time

    Friday, December 22, 2023 POSITION: Account Director, SDIsportsLOCATION: Toronto, ONREPORTING TO: Senior DirectorCATEGORY: SDIsports PROFILE Seeking an ALL-STAR Account Director to lead one of the most exciting sports partnership portfolios in Canada The Account Director works closely with the Senior Director to service our client's needs. You are a...

  • Marketing & Communications Manager

    2 weeks ago

    Toronto, Canada Array Marketing Full time

    **About Array Marketing** For over 40 years, Array Marketing has been a global leader in the retail display and in-store merchandising services industry. Global brands like Estée Lauder, Sephora, L'Oreal and Samsung to name a few, rely on our team of more than 2,000 employees around the world, to create great retail experiences by bringing their visions to...

  • Associate Creative Director

    1 month ago

    Toronto, ON, Canada VIBRANT Marketing Full time

    VIBRANT Marketing is a leading North American commercial marketing firm seeking an enthusiastic and skilled Associate Creative Director to join our dynamic Creative team. This position presents an exciting opportunity for a highly creative and strategic individual to play a pivotal role in enhancing various brands' presence and contributing to our overall...

  • Associate Creative Director

    1 month ago

    Toronto, ON, Canada VIBRANT Marketing Full time

    VIBRANT Marketing is a leading North American commercial marketing firm seeking an enthusiastic and skilled Associate Creative Director to join our dynamic Creative team. This position presents an exciting opportunity for a highly creative and strategic individual to play a pivotal role in enhancing various brands' presence and contributing to our overall...

  • Marketing Director

    4 weeks ago

    toronto, Canada The Fathom Talent Group - Recruiting Experts Full time

    Adtech company - Marketing Director The Opportunity: We are seeking a talented and experienced marketing leader to join our dynamic team as the Director of Marketing, focusing on our programmatic offerings. The successful candidate will play a pivotal role in driving our marketing strategy, elevat

  • Director, Business Development

    3 weeks ago

    Toronto, Ontario, Canada Integrated Marketing Platform Full time

    Integrated Marketing Platform Inc. is leading an effective new approach to marketing, significantly saving businesses on their marketing costs while delivering an exceptional integrated marketing strategy. The highly motivated Director, Business Development will be responsible for senior level B2B sales and driving increased revenue by recruiting and...

  • Associate Creative Director- Digital Advertising

    2 months ago

    Toronto, ON, Canada VIBRANT Marketing Full time

    VIBRANT Marketing is a leading North American commercial marketing firm seeking an enthusiastic and skilled Associate Creative Director to join our dynamic Creative team. This position presents an exciting opportunity for a highly creative and strategic individual to play a pivotal role in enhancing various brands' presence and contributing to our overall...

  • Associate Creative Director

    1 month ago

    Toronto, Ontario, Ontario, Canada VIBRANT Marketing Full time

    VIBRANT Marketing is a leading North American commercial marketing firm seeking an enthusiastic and skilled Associate Creative Director to join our dynamic Creative team. This position presents an exciting opportunity for a highly creative and strategic individual to play a pivotal role in enhancing various brands' presence and contributing to our...

  • Associate Creative Director

    1 month ago

    Toronto, ON, Canada VIBRANT Marketing Full time

    VIBRANT Marketing is a leading North American commercial marketing firm seeking an enthusiastic and skilled Associate Creative Director to join our dynamic Creative team. This position presents an exciting opportunity for a highly creative and strategic individual to play a pivotal role in enhancing various brands' presence and contributing to our...

  • Director, Marketing

    3 weeks ago

    Toronto, Ontario, Canada QuadReal Full time

    About QuadReal Property GroupQuadReal Property Group is a prominent global real estate investment, operating, and development company based in Vancouver, British Columbia. With assets under management reaching $73.8 billion, the company has a solid foundation in Canada, expanding its investment capabilities across public and private markets. QuadReal's focus...