Senior Digital Strategist

2 months ago

Calgary AB, Canada The Evans Hunt Group Full time

Reports to

The Senior Digital Strategist will report directly to the Head of Customer Experience.

Location

While most of our clients are in Alberta, you can be wherever in Canada you like.

Job overview

At Evans Hunt, our mission is to create powerful, positive experiences that combine strategy, creative, and technology. As a Senior Digital Strategist, you will lead digital strategy on a number of our key client accounts within the telecommunications and utilities sector performing planning functions on our more complicated and challenging projects. You will gain an intimate understanding of these key clients, their competitors, and key industry trends, and effectively communicate your findings to clients as well as internal team leads. 

Your addition to the team will extend our capabilities and push the standards for creating websites and digital products that are compelling, appealing, and easy to use. In addition to helping drive the growth of the strategy practice at Evans Hunt, you will contribute to growing awareness of the company as a thought leader and innovator.

Who we’re looking for

Our ideal candidate is a craftsperson and a leader. Someone who can apply their craft, as well as help define how Evans Hunt does strategy.

If the person below sounds like you, you should definitely apply. 

You are a natural leader with an ability to foster relationships with all levels of the team, to relate well with others, and to listen effectively.

You have deep knowledge of strategic practices including problem definition, landscape reviews, research, insights and trends, customer experience methodologies, and strategy development.

You bring 10+ years of strategic experience working within the telecommunications and utilities sector as well as other large scale/global ecommerce brands and accounts. You have created strategies that have contributed to increased revenue, profitability, ROI and key customer experience KPIs and scores.

You are a self-directed leader who proactively takes ownership . You bring fresh ideas, tools, and methods to the table. You’ve seen what works and what doesn’t. You exemplify big thinking and are ready to put some of your great ideas to practice.

You don’t mind getting your hands dirty. You’ll be hands-on across a portfolio of clients. 

You enjoy a fast-paced environment. You love deploying new strategies in an agile environment. Ideally you have experience and passion for high growth services firms and a fully distributed workforce – in the marketing or tech industry.

A day in the life

Working at an agency, you'll have the opportunity to work with various clients across a diverse range of industries simultaneously. One day you might be studying the needs of job-seekers for a review site with over 50 million unique monthly visitors. Another day you might explore how Canadian customers can best build their wireless and home telecommunications plans. No day is the same.

That said, there are activities that will likely take up most of your time. These include:

Account Responsibilities 

  • Facilitate requirements gathering and customer journey workshops, client interviews, and ideation sessions
  • Collaborate with Evans Hunt Client Partners on the preparation of marketing recommendations and customer experience strategies for clients
  • Working closely with the Customer Experience (UX Design, Research and Data & Analytics) and Creative teams, recommend and plan pertinent research and analysis activities
  • Identify and communicate strategic needs to Client Partners, and assist with account planning (as required by CP)
  • Develop integrated marketing and customer experience strategies and tactical plans to meet and exceed clients’ marketing and business goals/objectives, while keeping the ideal customer experience at the forefront
  • Present recommendations masterfully, balancing the “ooh” (dazzle) and the “aah” (insight) to support the selling of strategy and ideas 
  • Help define project scope as it relates to strategic deliverables, writing estimates and proposals
  • Generate and drive insight for internal and client audiences around media, brands, and customer experience
  • Provide market research analyses and insights around industry trends
  • Complete sector, industry, and competitive analyses and benchmarking
  • Define measurement strategies to support ongoing strategy development and program optimization

Departmental Responsibilities:

  • Contribute to the vision, structure, and management of Evans Hunt’s strategic practice
  • Ensure overall quality of strategy work on key client accounts
  • Provide guidance and insight about strategy practices to colleagues in other departments
  • Influence cross-functional teams in the creation and execution of effective research, analyses, and strategy
  • Support new business presentations

What's in it for you?

Evans Hunt is a full-service digital agency focused on the integration of strategy, creative, and technology. Our experienced team of 100+ employees delivers complete marketing solutions for top local, national and international organizations. We’re a fun place that does great work. Here’s what we’re offering:

  • Salary range: $100,000 + (subject to experience)
  • Culture & lifestyle: We’re an agency and take pride in our work, but family and wellbeing need nurturing too, so you’ll have flexible hours and lots of opportunity to establish your own work style. A respectful and inclusive workplace in which all are welcome is important to us and we’re not much for micromanaging.
  • Office availability: We are a remote-first company, and you are welcome to choose where you work. We do have optional in-office desks in Calgary available for booking if you choose.
  • Stuff: A laptop and a phone allowance will be provided, along with health and dental benefits, a health spending account, and some other nice perks.

What we’ll ask

There are a few things we’ll ask for during the application process:

  • Cover letter: Tell us a little about yourself and your fit for the job (it’s true that companies don’t look at applications that don’t include cover letters).
  • Resume: Please provide a detailed resume with your cover letter. This is a Leadership position, so we don’t expect you to squeeze everything you’ve done on a single page. 
  • Portfolio: Be prepared to share and speak to previous work and case studies.

Diversity, Equity and Inclusion

Evans Hunt embraces and encourages the differences and characteristics that make our employees unique. The rich perspectives that result from DE&I promote innovation and business success and make us more creative, flexible, productive, and competitive. These differences are an important part of not only our culture but our reputation and achievements. At Evans Hunt, diversity is a fact, and equity and inclusion are choices we make as individuals and leaders.

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