Bilingual Marketing and Communication Specialist

3 weeks ago


Montréal QC, Canada Le Wagon Canada Full time

Le Wagon Montréal is looking for a driven and hands-on Marketing Specialist to join our team.
✨ You will play a central role in leading marketing strategies and operations to bring awareness and attract new students.

✅ This is a full-time role.


Your responsibilities #128640;

Build and execute a marketing plan to reach acquisition targets - working with the Global marketing team and local team (Community & Events, and Sales & Admissions)
Increase brand awareness & leads via diverse marketing strategies, events strategy (owned by local teams), OOH, and Marketing Partnership.
Establish Launch strategies for new programs.
Create engaging content for social media, newsletters, website, and blog
Conduct local PR / e-PR outreach
Coordinate and follow-up closely with freelancers and other external contributors.
Set, monitor & report KPIs


About you #128170;

~1-2 years of experience in marketing and communication roles.
~ Fluent in French & English, you are a  clear and confident communicator and have excellent written & verbal communication skills.
~ You have experience with various mediums/channels/tools and best practices in branding & marketing, including SEM and Meta Ads
~ You know how to effectively use social media & create engaging content
~ You’ve already worked with Hubspot (or equivalent)
~ Highly structured and organized, you have the ability to work with tight deadlines and provide practical solutions to reach target results
~ Rigorous and reliable, you have a real attention to detail
~ Curious and eager to learn, you like to think outside the box.
~ You are  highly collaborative , and enjoy  working in a small team with a high degree of independence
~ You have a real interest in technology and life-long education


What’s in it for you?

~ Compensation based on experience
~ Annual bonus based on performances
~4 weeks’ vacation
~ Social benefits (Commute; Health & wellness)
~ Hybrid work schedule
~ Macbook provided
~ Free yoga classes during bootcamp period
~ Mile-End Office with supportive peers
~ Team building days
~ Endless opportunities to learn and grow
~ Knowing you truly make an impact on our Peoples’ lives


Application process

Screening questionnaire
First interview with the campus managers
Case study to be prepared remotely
Second interview : case study presentation


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