Product Director, Travel

3 weeks ago

Toronto ON, Canada Rokt group Full time

We are Aftersell by Rokt, a hyper-growth Shopify ecommerce leader.
Aftersell by Rokt enables SMB companies to unlock value by making each transaction relevant at the moment that matters most, when customers are buying. Together, Rokt's AI-based relevance Platform and scaled ecommerce Network powers billions of transactions. Rokt’stars constantly strive to raise the bar, pushing the envelope of what is possible.
We are looking for a Product Marketing Manager
Ultimately, your job is to lead the product marketing and go-to-market strategy, focusing largely on three key areas: (Simply put, you and your team will help us understand our customers and tell our story to them, reaching them in an authentic and compelling way.
You’ll develop product marketing strategies with real measurable, quantifiable impact on Rokt’s business
You will partner closely with the product team, helping to shape the roadmap through customer, industry, and competitive insight. Develop product positioning and lead the execution of large cross-functional launches that will accelerate our growth, drive user delight and strengthen our brand. You will define go-to-market strategies, working closely with senior leadership across the company
You will lead competitive analysis and pricing and packaging initiatives
You will be the “Training Guru” and devise sales enablement programs for the sales teams that ensure they are adequately trained and comfortable bringing our products to customers.
5+ years experience in relevant roles including product marketing, project management, management consulting, change management and innovation, preferably within a high-growth tech environment
~ Have a demonstrated ability to clearly communicate a unique value proposition through messaging frameworks, website experiences, etc.
~ Excited by the prospect of building a strong PMM culture
~ Familiarity in applying project governance and management methodologies
~ Experience in waterfall and/or agile project management methodology, defining and managing project risk and knowing when to escalate
~ As a mission-driven, hyper-growth community of curious explorers, our ambition is to unlock the full potential in ecommerce and beyond. Our bias for action means we are not afraid to quickly venture into uncharted territories, take risks or challenge the status quo; We value diversity, transparency and smart humble people who enjoy building a disruptive business together. We leverage best-in-class technology and market-leading innovation in AI and ML, with all of that being underlined by building and maintaining a fantastic and inclusive culture where people can be their authentic selves, and offering a great list of perks and benefits to go with it:

We offer roadmaps to leadership and an annual $5000 training allowance
We love spending time together and are in the office most days (teams are in the office 4 days per week).

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