Digital Online Marketing Manager

4 weeks ago


Toronto ON, Canada The Influence Agency Full time

Digital Marketing Manager
The Influence Agency is a growing marketing agency that specializes in Influencer Marketing, Community Management, Content Strategy & Development, SEO, Paid Media, Web Design & Development, and much more
We’re looking for an experienced Digital Marketing Manager. At our agency, we call them Client Success Managers and they are responsible for account management, strategic direction, execution, optimization and reporting on campaign success. 
This is an exciting position at a fast-moving agency aimed at always delivering best in class marketing services, on the cutting edge. 
We’re working in a hybrid model with 3 days a week in the office (including free lunches) The Influence Agency is a team of digital marketing professionals that specialize in custom Digital Marketing Campaigns. Our team is comprised of passionate, talented, creative and hard-working people that put our clients first. Develop and manage digital prospecting and remarketing campaigns
Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient customer acquisition cost
Ensuring successful planning and optimisation for key traffic KPIs via paid, organic and own media channels
Has expert knowledge in Paid Advertising (Facebook and Google), Google Analytics and SEM
Thorough understanding of organic social media strategy and execution, as well as influencer marketing
Excellent analytical skills and leverage data, metrics, analytics and consumer behaviour trends to drive actionable insights and recommendations
At least 3 years of account/client management experience in digital marketing
At least 3 years of experience in reporting on paid marketing campaigns, Google Analytics, SEO, social media, and influencer marketing.
The ebbs and flows of work at an agency may require you to pitch in on a variety of projects in different ways. The right candidate will embrace the diversity of this environment, and view it as an opportunity to learn and try new things. 
Lead implementation of a digital media strategy
Work with clients to gather and review their marketing plans, budgets and goals
Manage and work with various departments to set up, oversee and launch new digital marketing services
Create standard monthly marketing reports, reporting on all areas of performance, communicating good news stories and how campaigns will be optimized as they continue to grow
Our office culture is one of challenging work and fun. The office features an arcade machine with over 30,000 games, a beer tap, and a vibrant staff that enjoys positive energy and laughter. We hold office events, quarterly socials and go to different industry-related events. If you enjoy a corporate environment with tight oversight and hovering management, this is not the right role for you. Graduate of College or University

Project Management experience
Google and/or Facebook ads certification
Email marketing experience
Free parking at the office
~ 4 weeks vacation + extended break over Holiday Season + extended long weekends
~ All the equipment you need to be able to work at home comfortably

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