Product Manager
Found in: Jooble CA O C2 - 2 weeks ago
Meet Benevity The world’s coolest companies (and their employees) use Benevity’s technology to take social action on the issues they care about. Through giving, volunteering, grantmaking, employee resource groups and micro-actions, we help most of the Fortune 100 brands build better cultures and use their power for good. Benevity is looking for our next Product Marketing Manager who will have the incredible opportunity to co-lead the go-to-market for Benevity’s Community Investment portfolio. With an impressive crew of more than 900 of the world’s most iconic brands in our community, you’ve got a real opportunity to help grow our client-base and help us reach our moonshot In this role, you will partner with our Product, Sales, Client Success, Enablement and Marketing teams to strategize, position and market our solutions to drive sales, adoption and retention.
As a seasoned product marketer, you possess a knack for being able to identify business and market needs, conduct research and build strategic plans, craft compelling messaging and positioning, work directly with clients, and collaborate with teams across the business to bring game-changing products to the market. Lead the messaging and go-to-market strategy for Benevity’s Community Investment products
Understand market trends, buyer and user persona development, sales playbook creation, and go-to-market planning
Collaborate with product management, sales, customer success, and marketing to develop product positioning and messaging that resonates with our target buyers
Develop the GTM strategy for new products and releases of existing products, and manage the cross-functional implementation of the plan
Partner with the marketing team to create marketing and communications as well as broader launch plans for new products and enhancements to drive awareness and adoption
Own the development of internal and external communications (e.g. Quarterly Updates) for the Benevity Platform in partnership with Product and the Marketing teams
Develop content for the Sales Enablement and Client Success teams that clearly articulates product feature value proposition, capabilities, competitive differentiation, and more
5+ years in SaaS product marketing, ideally for global organizations.
~ Strong planning and communication and business writing skills; An analytical mind and a balance between a data-driven and an emotional approach to marketing (with a lot of common sense)
If the idea of working on tech that helps people do good in the world lights you up ... Where we work At Benevity, we have developed a Community First approach that we design our people's experience around with goals to build a strong community and culture, achieve stellar execution of our business goals and social mandate, and ensure Benevity-ites thrive. For those who live within a reasonable commuting distance to an office, we can split our time working in the office and from home to optimize the opportunities of both, with the requirement that we spend at least 50% of the time in the office.
Diversity, equity, inclusion and belonging are part of Benevity’s DNA. You’ll see the impact of our massive investment in DEIB daily — from our well-supported employee resources groups to the exceptional diversity on our leadership and tech teams. Candidates with disabilities who may require accommodations throughout the hiring or assessment process are encouraged to reach out to accommodations@benevity.
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