Senior Category Manager

3 weeks ago


Toronto ON, Canada FIKA Cannabis Full time

About Us Founded in 2020, FIKA Cannabis is a lifestyle brand redefining cannabis retail, including flagship locations in Toronto’s Union Station and Distillery District. Now with over 130+ locations across Canada, The FIKA Company is the home of 7 Canadian retail banners, including FIKA Cannabis, Fire & Flower, Friendly Stranger, Pop’s Cannabis, Ganjika House, Flower Haze and Prairie Records. Providing exceptional service in a variety of welcoming and intuitive store environments, The FIKA Company retail family is the destination for every type of cannabis consumer.

Category Manager – Fire & Flower and Friendly Stranger

The Category Manager carries out the organization’s Merchandising strategy for our retail cannabis shops. This role is responsible for ensuring the best product, price & placement in the retail cannabis space, including promotional planning, forecasting, assortment planning, competitive analysis and delivering to KPI targets.

Additionally, this position will be a part of a best-in-class Merchandising team known for pioneering the retail cannabis space in Canada and contribute to other merchandising-related tasks as needed.

Proven success in exceeding KPI targets in retail category management
Passionate & enthusiastic about retail
Knowledge of cannabis & accessory products is an asset

Deliver to Sales & Net margin targets by category and province
Drive and deliver Market Share targets
Negotiate and deliver compelling and relevant national / provincial promotions during key times to drive sales and GP
Promotional Planning, including Spark loyalty and other measures to drive traffic, customer engagement and loyalty
Assortment planning for cannabis including purchasing & pricing decisions
Set assortment and pricing strategy by province, banner and category including sales by category
Determine appropriate sku count by category / sub-category and store type (MSC)
Identify and leverage market and consumer trends
Suggest and influence inventory targets by category, province and shop
Incorporate shop feedback and communicate with Operations
Shop Transfers
Product Lifecycle Management - Markdowns / Aged Inventory
Competitive analysis

Education, Training and Experience
University degree & at least 1-3 years of relevant experience in retail category management
Strong Microsoft Excel Skills
Proven success in retail category management & exceeding KPI targets
Provincial Cannabis Certification

The FIKA Company respects the diversity of the people it hires and serves. Inclusion to us means fostering a workplace in which individual differences are recognized, appreciated, respected, and responded to in ways that fully develop and utilize each person’s talents and strengths.

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