Digital Marketing Specialist

4 weeks ago


Ontario, Canada FLEXION INC Full time

JOB REQUIREMENTS: Digital Marketing Specialist - REMOTE
Why you want to work at Flexion: We're looking for a creative and motivated digital marketing specialist to assist with Flexion's growth opportunities through communication, marketing, writing, and publishing efforts. You'll establish and maintain the processes and deliverables necessary to create, deploy, and monitor marketing artifacts across social channels and make incremental website improvements. At Flexion (an agile software company that's been delivering excellence for over 25 years), our company culture is built on autonomy, trust, and transparency. We empower teams to remain self-sufficient and self-directed by hiring people who can solve complex problems through collaboration - this means lending a hand and flexing your multi-skilled muscles (research, content, business analysis, information architecture, etc.) as needed. We are looking for an individual that will be at the center of our marketing efforts and can help us amplify telling our story to drive new business opportunities and attract future employees.
What the job looks like: You'll be a center of Flexion's marketing effort by identifying and implementing our marketing and branding strategies. You'll work closely with all aspects of Flexion, including leadership, business development, recruiting, project teams, and Human Resources to help curate communications and marketing initiatives for distribution to clients and candidates through our Flexion.us website, our AWS presence, social channels, and events.
# Work with leadership to create effective communication campaigns that achieve stated goals on client engagement and candidate outreach
# Writing, editing, and maintaining our case study archive, blog articles, press releases, and thought-leadership pieces to help tell success stories relevant to specific opportunities
# Collaborate and help drive updates to Flexion's website
# Improve and maintain Flexion's social channels, including developing metrics and goals for success
# Coordinate with leadership to compile actionable insights for stakeholder decisions
# Evaluate the effectiveness of communication and marketing efforts through data analytics and tracking
# Create and manage digital marketing and SEO budget
# Craft efficient, lean marketing campaigns with small budgets to quickly experiment and learn what works best for conversions and awareness
# Facilitate the creation of videos to help tell Flexion's project delivery stories
# Research and create an editorial calendar for online content, including photography, videos, blogs, editorial calendars, or other content that will optimize the online user experience
# Support Flexion's role in the Digital Services Coalition

Why we want to hire you: You are an experienced digital marketing professional with a desire to both collaboratively identify our marketing strategy and work with a multidisciplinary team to tactically implement that strategy. You have a portfolio of experience that has helped a digital services or software organization increase potential business opportunities and attract future employees. You have:
#4-7 years of digital marketing experience
# Bachelor's degree or equivalent experience
# Self-driven and can-do attitude
# Excellent writing and editing skills
# Strong research skills to inform marketing pieces
# Ability to ideate and execute on creative ad campaigns, thought-leadership articles, and other interactions

To view the full job description please use the link below.
APPLICATION INSTRUCTIONS: Apply Online: Apply Online
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