Department Marketing Content Marketing Manager
4 weeks ago
Content Marketing Manager
Hi, I’m Thomas Paris, Senior Director of Marketing at PayShepherd. As our company continues to grow at a rapid pace, we are looking to expand our marketing team by adding a Content Marketing Manager.
You’ll create a wide range of edu-taining content and campaigns designed to wow the Procurement and Heavy Industrial community. This role is an individual contributor role reporting to the Senior Director of Marketing, and will have a pivotal role on our content production team that directly impacts our demand gen and brand-building strategy.
PayShepherd is a software company that helps heavy industrial leaders bring a new level of efficiency and transparency to the way they manage their contractors.
The heavy industry is undergoing a significant shift, increasingly relying on vendors to thrive in a highly competitive environment. This trend is accelerating due to factors like labor shortages, inflation, and supply chain constraints that are driving the need for agility, efficiency and innovation. However, poor management of these vendor relationships leads to serious consequences, such as rogue spending and cost overruns, safety risks and a culture of mistrust. Our AI-powered platform is purpose-built to specifically address these challenges and protect the crucial relationship between facilities and vendors.
Be part of a team that's not just talented but also passionate, where data drives decisions and impact is real.
Your primary focus will be growing pipeline and brand awareness to support our strategic company goals.
Writing, editing, and curating all forms of content including blog posts, case studies, whitepapers, landing pages, emails, and more.
Coordinating with external agencies, marketing staff, and other stakeholders to support content creation and distribution.
You'll evolve our process and programs to further grow our employee activation on social media
Content is your first love, and revenue is your second. You love the creativity of producing content that's relevant and insightful, but you're also curious and use data to guide your decision-making.
You see the forest and the trees. In other words, you understand how content impacts our entire marketing strategy plus the tactics needed to reach growth metrics. Content. Writing, visuals, video - all of it. You'll use your stellar content creation skills to support numerous campaigns and goals.
You like planning and strategy sessions designed to dominate the world - I mean, our market. Be ready to meet with brilliant minds from Marketing, Sales and CS teams, and more.
5+ years of experience in content marketing, ideally in a high-growth B2B SaaS environment.
~ Top notch, world-class writing skills (be prepared to share writing samples).
~ Strategic thinker: you challenge conventional wisdom and are eager to reinvent modern marketing tactics.
~ Some juggling required - the ability to balance multiple projects at once is key.
~ Excellent language and grammar skills. We offer a variety of medical and dental plans to fit your and your family’s needs.
The fine print
We’re 100% remote and candidates should be legally entitled to work for a Canadian employer.
We celebrate diversity and are committed to creating an inclusive environment for all employees
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