Head of Marketing

4 weeks ago

Canada Denvr Dataworks Full time

About Us  

Denvr Dataworks is an Alberta-based company that delivers High Performance Cloud Services (HPCaaS/PaaS/SaaS). At Denvr Dataworks, we are passionate about empowering businesses and developers with high-performance computing resources, bespoke AI software, and the support needed to transform ideas into reality. 

Joining the Denvr Dataworks team means that you are a dynamic individual who is responsible but forward-thinking and encouraged by continuous learning and innovation. You have practical and effective communication and interpersonal skills where you lead by example, and you are mindful of building a culture of health in all aspects of the business. You are also a self-motivated and effective problem solver, and you take pride in doing a good job and achieving great results. You are highly collaborative, transparent with information, open to learning and you enjoy learning by ‘doing’. You are motivated to use your knowledge, experience, relationships, and abilities to help drive an exciting business forward and you love the idea of being a part of an exceptional team that works together to compete hard in the dynamic, cutting-edge world of high-performance computing and cloud services. 

About the Role  

As a leader in AI Cloud Services, we are seeking a passionate and results-oriented Head of Marketing to lead our marketing strategy and drive significant growth. In this key leadership role, you will be responsible for developing and executing a comprehensive marketing plan that increases brand awareness, generates qualified leads, and accelerates revenue. 

What You Will Do  

  • Chart the Course: Develop a data-driven marketing vision and strategy aligned with the company’s goal for brand awareness, lead generation, and revenue growth. Collaborate closely with sales, engineering, data center operations, and leadership to endure alignment and effectiveness. 
  • Lead & Inspire: Build and manage a high-performing marketing team by recruiting top talent, fostering a collaborative environment, and providing ongoing coaching and development. 
  • Brand Champion: Craft a powerful brand message that positions Denvr Dataworks as a leader in the AI Cloud Services space. 
  • Content Catalyst: Oversee the creation of high-quality content like website copy, case studies, blog posts, and LinkedIn content that effectively conveys the value proposition of Denvr solutions. 
  • Marketing Mastermind: Oversee the marketing budget, allocating resources efficiently across divers channels such as SEO, SEM, event marketing, email marketing, and content marketing. 
  • Demand Generation Dynamo: Architect and execute marketing campaigns to generate qualified leads for the sales team. Foster customer acquisition by crafting compelling content, including white papers and presentations, that empower your sales team to close deals. 
  • Data-Driven Decision: Implement a robust marketing analytics framework to track, measure, and optimize marketing initiatives for maximum return on investment (ROI). 
  • PR Powerhouse: Develop and execute PR strategies to secure positive media coverage and industry recognition. 
  • Stay Ahead of the Curve: Continuously monitor market trends, analyze competitor strategies, and identify emerging opportunities and potential risks within the AI cloud services landscape. Translate market intelligence into actionable insights and recommendations for executive management and stakeholders. 

Who You Are  

  • A seasoned marketing leader with 10+ years of experience in a B2B technology or related industry. 
  • Held marketing leadership role at $100M+ in a B2B technology or related industry. 
  • Proven track record of developing and executing successful marketing strategies that drive brand awareness, lead generation, and revenue growth. 
  • Adept at building and managing high-performance marketing teams. 
  • Experience in developing and managing content marketing strategies. 
  • Possesses a data-driven mindset with expertise in marketing analytics and optimization techniques. 
  • Excellent communication, collaboration, and presentation skills. 
  • Experience with public relations activities. 
  • Strong understanding of SEO and SEM principles. 
  • Eye for Design and creative assets. 
  • Low ego and high intellectual curiosity. 

Bonus Points  

  • Passionate about technology, innovation and staying ahead of market trends. 
  • Proven success in driving website traffic and lead generation through website optimization. 
  • Strong understanding of AI Cloud Services and the competitive landscape. 

Denvr Dataworks offers a dynamic and collaborative work environment, competitive benefits package, and the opportunity to be part of a company shaping the future of AI Cloud Services. 

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