Influencer Marketing Coordinator

4 weeks ago

Canada BYNK Media Full time

BYNK MEDIA is a fast-paced female-founded digital agency based out of Toronto, Canada with a strong focus on building innovative D2C, e-commerce brands through social media, influencer marketing, shoot and event production.

We’re searching for an Influencer Marketing Coordinator to help drive growth for our clients through paid and unpaid partnerships with influencers and celebrities. You will help build partnership lists for clients to live across multiple social platforms, manage these partnerships, communication, and outreach, develop thorough databases, track and monitor ongoing partnerships, and more.

Influencer marketing coordinator 

  • Develop and execute social media and community relations strategy
  • Promote a wide variety of products and services through paid, owned, and earned media tactics
  • Identify, create, and optimize new opportunities with up and coming influencers and network with management agencies 
  • Work closely with teams to increase sales, drive conversions, and optimize ROI
  • Develop and manage campaigns across multiple online channels
  • Monitor the competition to position the brand and product as the best choice in the market
  • Manage, and report on community relations and impact
  • Develop metrics to monitor and optimize campaigns
  • Establish and maintain relationships with social media influencers, and customers

What we’re looking for

  • Extremely organized and strong attention to detail
  • Strong communication, both oral and written for direct contact with partners and agents
  • Well versed in excel and building partnership lists
  • Previous experience in influencer marketing for beauty, fashion, or lifestyle brands
  • Understanding of current social media trends and strong interest in influencer marketing

Bonus:

  • Experience with platforms like: Grin, Archive, Sprout.
  • Experience with affiliate marketing

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