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Senior Marketing Manager

4 weeks ago


Montréal QC, Canada NextDay AI Full time

About Us:

NextDay AI is revolutionizing how people connect through AI-powered roleplay chat applications. Our portfolio includes  SpicyChat AI GirlfriendGPT PixelChat , and  AdventureGPT , serving millions of adult users globally. As a fast-growing SaaS company, we're on a mission to redefine conversational AI and create unforgettable, immersive digital experiences.

Join us as we push the boundaries of AI innovation, providing our users with a safe, engaging, and creative space where imagination can run wild

Job Summary:

We’re looking for a Senior Marketing Manager to drive large-scale user growth for our AI chat products. This role is ideal for a data-driven leader with a proven track record in scaling B2C user bases and expertise in paid media, App Store Optimization (ASO), product marketing, and user lifecycle management.

You’ll identify growth opportunities, optimize campaigns, and lead a high-performing team to ensure our apps and web platforms stand out in a competitive market.

Key Responsibilities:

  • Develop Growth Strategies – Plan and execute marketing initiatives to drive user acquisition, engagement, and conversions across our AI chat products.
  • Optimize Campaigns – Analyze performance metrics, refine strategies, and implement A/B testing to maximize ROI and drive continuous improvement.
  • Manage User Lifecycle – Develop strategies for user acquisition, activation, retention, and reactivation. Use data to segment audiences and create personalized experiences that boost lifetime value (LTV).
  • Lead Teams – Manage and mentor a high-performing marketing team, fostering collaboration, creativity, and professional growth.
  • Drive ASO – Optimize app store listings (titles, descriptions, keywords, visuals) to improve rankings and organic downloads. Work closely with product teams to align ASO efforts with feature updates.

Qualifications:

  • 7+ years of marketing experience, with at least 5 years in a leadership role driving B2C SaaS or digital product growth.
  • Deep expertise in affiliate marketing, paid media, SEO, CRM, and data-driven campaign optimization.
  • Proven track record in App Store Optimization (ASO) and driving organic app growth.
  • Strong understanding of product marketing and user lifecycle management, including segmentation, retention strategies, and CRM optimization.
  • Analytical mindset with the ability to translate data into actionable insights and measurable results.
  • Experience leading and inspiring teams in a collaborative, innovative environment.
  • Experience in the adult entertainment or AI-driven SaaS industry is a plus.

Why Join Us?

  • Be part of a trailblazing company at the forefront of AI and SaaS innovation.
  • Drive the growth of industry-leading AI chat applications with a global reach.
  • Collaborate with a passionate, creative team that values pushing boundaries and achieving big goals.
  • Enjoy a dynamic, remote-friendly work culture that celebrates creativity and results.

*IMPORTANT APPLICATION PROCESS*

To ensure you've read this job description thoroughly and are genuinely interested, follow these steps:

1) Screening Question: Answer 81 when prompted to confirm you’ve read the post.

2) Application Form: Fill out our Google Form (link below) to detail your experience:

We look forward to reviewing your application and learning how you can contribute to NextDay AI’s success