VP, Client Business Partner

2 weeks ago

Montréal QC, Canada UM Canada Full time

The Vice President (VP), Client Business Partner is responsible for leading teams of media professionals to devise innovative, scalable, measurable media solutions that drive highly engaging consumer experiences. Digital marketing is a key vehicle and would be infused throughout the entire campaign solution. The Vice President (VP), Client Business Partner is responsible for maintaining an efficient team that achieves strong profitability and building strong working relationships with clients at all levels, and partners (i.e. creative agencies, ancillary businesses). Inspiring creative media solutions that are grounded in insight is a key requirement.

Look for and deliver new and innovative solutions to client business issues and challenges
Oversees development of plans consisting of building media strategies tied to brand marketing objectives and strategies, across channels
Provide thought leadership and help develop strategic direction for media planning and buying across traditional and digital mediums
Cultivate an ongoing understanding of client business, operations & marketing strategies and how these relate to media & communication strategies
Provide media solutions and thought leadership to executive level client leaders
Ensure that client relationships continue to be strengthened by high quality work and continual innovation
Collaborate with creative agencies, media planning, and activation partners to develop ideas aligned to client strategy
Partners with analytics and research teams to develop Point of Views (POVs) on research and measurement solutions for clients
Continually monitor and identify areas of both opportunity and risk with regards to achieving business objectives
Drive organic growth by proactively identifying opportunities to deepen our relationship with clients via Mediabrands’ Speciality Business Units (SBUs)
Inspire and lead the team in the development of creative and innovative and on-strategy media solutions grounded in insight
Seamlessly integrate all groups (investment, digital, strategy) and collectively drive against client and business objectives
Participate in new business activities as needed

Bilingual (English/French)
Executive level of progressive experience in media planning within an agency environment, or a combination of media agency and client-side marketing/media experience
Senior level of experience managing and developing large staffs across multiple teams
Experience leading the media product for a matrixed, complex client with multiple LOB’s, varied Key Performance Indicators (KPIs), and related stakeholders
able to guide teams through transformation, growth, or restructuring.
Demonstrated business and financial acumen, with strong business planning experience
Proven ability to cultivate strong professional relationships with clients, colleagues, and media partners
Exemplary leadership and people-management skills
Creative and adaptive thinker who enjoys learning, taking on unfamiliar challenges, and shaping new strategic approaches and frameworks
Previous experience leading new business planning and presentations

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