National Marketing Manager

2 weeks ago

North Vancouver, Canada Concord Sales Inc Full time

National Marketing Manager

North Vancouver, BC

 

Reporting to the Senior Director, Imports, the National Marketing Manager is responsible for leading, developing and implementing sales and marketing strategies for their assigned clients/brands nationally. Experience within the confectionary and/or high impulse categories will be a significant asset. The incumbent is expected to become the “Canadian Expert” on the assigned categories, and will work closely with our national broker partners, clients, and customers across the country. Effectively lead and execute on setting and delivering against annual global sales targets, managing sales and marketing budgets, forecasting, overseeing inventory and logistic management, and brand profitability. 


  • At least 5 years experience successfully managing brand(s) within CPG is essential
  • Strong knowledge of the Canadian retail grocery, mass merchandisers and drug Industry is essential
  • Must have experience working with brokers and distributors.


Concord Sales Ltd. is a progressive Importer representing international brands in the retail grocery, mass merchandisers and drug Industry. We are flexible, adaptable, street smart and completely dedicated to building the brands we represent in Canada. We are based in North Vancouver, British Columbia.

 

We offer a great working environment, competitive compensation and exceptional company values. Our head office is located on Lonsdale Ave, North Vancouver, close to public transit.  This is a great opportunity to join a stable and growing business and to take your career to the next level This is a hybrid position, and you will be expected to come into the North Vancouver office on a regular schedule, 2 to 3 days a week.


This is a full-time position and offers a competitive total reward package that includes a performance based annual bonus, vehicle allowance, and extended benefits including a personal wellness allowance and paid time off on your birthday.


Organizational Values


  • Adaptability
  • Initiative
  • Passion
  • Organizational Skills
  • Interpersonal Skills
  • Honesty and Integrity

 

Key Roles and Responsibilities


  • Lead all aspects of assigned brands through building and implementing annual sales and marketing plans
  • Create and manage client/brand P&L
  • Develop and maintain strong and effective working relationships with our national broker partner, clients, and customers
  • Develop annual financial budget for assigned brands.
  • Deliver profitable volume for assigned brands
  • Brand franchise building through the effective management of all aspect of the market mix within the Canadian market
  • Manage all trade spend for assigned brands for all customers
  • Work collaboratively with client/brand development managers across the country, providing budgets and tools to achieve
  • Work closely with logistics team to ensure cost efficiencies and appropriate service levels
  • Work closely with financial team to ensure accurate and timely information
  • Manage inventory levels to ensure appropriate levels are maintained
  • Keeps current on market conditions within relevant categories in the Canadian market, recognise and communicate trends to ensure we are on the forefront of the category
  • Travel to relevant regional, national and international trade/consumer shows as may be required
  • Foster and maintain excellent relationships with co-workers, customers and vendors
  • These are representative duties and responsibilities which are not all encompassing and may change from time to time.
  • Comply with all policies and procedures
  • Be a Concord ambassador, who exemplifies our culture in all internal and external communications and interactions.

 

Education and Experience

 

  • Marketing or related degree
  • At least 5 years experience successfully managing brand(s) within CPG is essential
  • Strong knowledge of the Canadian retail grocery, mass merchandisers and drug Industry is essential
  • Must have experience working with brokers and distributors.

 

Knowledge, Skills and Abilities

 

  • Superior attention to detail and organizational skills
  • Very strong in MS Excel and PPT
  • Excellent interpersonal skills and ability to work collaboratively in a team environment
  • Strong communication skills (verbal and written skills)
  • Strong data analysis and problem-solving skills
  • Able to prioritize effectively while working within established deadlines

 

Travel

  • Some local and national travel across Canada may be required.

 

While we thank all applicants for their interest, we will only communicate with shortlisted candidates. 

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