Digital Marketing Manager – Luxury Brand
1 week ago
Digital Marketing Manager – Luxury Brand
Remote | Full-Time
Genuwine Cellars, a leader in luxury custom wine cellar design and installation, is looking for an experienced Digital Marketing Manager to take our brand and marketing efforts to the next level. This role requires a highly motivated, self-starter who thrives in a fast-paced, high-end design environment and can execute creative strategies with minimal oversight.
Who You Are:
You are a luxury marketing expert who understands how to reach and engage high-net-worth clientele. You are both a strategic thinker and a hands-on doer—able to switch between big-picture planning and day-to-day content creation. From managing SEO metrics and Google Ads to designing Instagram posts and business cards, you can do it all.
Key Responsibilities:
Website Management – Maintain, update, and optimize the website for performance, UX, and SEO.
Content Creation – Develop and execute high-end digital content, including website pages, social media posts, email campaigns, and marketing materials.
Social Media & Email Marketing – Plan and manage content calendars, create engaging posts, and send targeted email blasts that reflect our luxury brand.
SEO & Digital Ads – Monitor and improve SEO rankings, keyword strategies, and Google Ads to maximize visibility among affluent clientele.
Marketing Strategy & Target Audience Research – Identify and refine our ideal customer base and craft strategies that resonate with high-end clients.
Trade Show & Event Marketing – Plan and execute marketing strategies surrounding industry trade shows, ensuring brand visibility among key decision-makers.
Branding & Creative Design – Develop on-brand assets such as business cards, promotional materials, and digital content.
Analytics & Growth Planning – Analyze performance metrics and develop marketing roadmaps for growth and lead generation.
What You Bring to the Table:
Luxury Marketing Experience – You understand the nuances of marketing to high-net-worth individuals and businesses.
Proven Digital Expertise – Proficiency in SEO, Google Ads, Meta Ads, email marketing, content strategy, and website management (WordPress or similar platforms).
Creative & Analytical Mindset – You can create eye-catching content while also tracking performance and refining strategies for better results.
Self-Starter Mentality – You take ownership, work independently, and don't require hand-holding to make things happen.
Versatility & Adaptability – You can shift between creative tasks (Instagram posts, business cards) and analytical work (SEO reports, market research).
Strong Communication Skills – You can effectively articulate marketing strategies and collaborate with internal teams and external partners.
Why Join Genuwine Cellars?
Industry Leader – We are a global luxury wine cellar design and installation firm, creating world-class wine spaces for discerning clients.
Full-Time & Remote – Work from anywhere while contributing to a brand that sets the standard in high-end wine cellar design.
Creative & Strategic Freedom – We value innovative ideas and give you the space to execute them.
Growth-Focused – Help shape the future of our marketing and be a key player in our next stage of expansion.
If you have the skills, experience, and drive to elevate our luxury brand marketing, we'd love to hear from you
- Apply today with your resume, portfolio, and a short note on why you're the perfect fit.
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