Senior Manager, Marketing Data and Analytics
2 weeks ago
What your team does:
The Marketing Analytics and Insights team is responsible for marketing attribution and performance measurement. This team leads marketing efficiency analysis that enables channel and budget optimization. The Marketing organization relies on this team for insights on the full marketing funnel. This role will report to the Director, Inbound Marketing and Operations, and work closely with demand generation, customer marketing, and business intelligence teams on marketing attribution, and optimization of the ROI of our marketing initiatives and spend. This role will drive meaningful business impact through actionable insights which influence key business decisions.
Who you are:
The ideal candidate for this role is a sharp, data-driven leader with a talent for drawing structure out of ambiguity, and a relentless focus on driving meaningful business impact through data and insights. You are passionate about unlocking marketing insights from complex and sometimes disparate data sets, have a strong business background, and a customer first focus. You have a gift for helping those around you understand the data, and a strong sense of curiosity that leads you to dig for the complete picture. You have mentored and managed individuals but are willing to roll up your sleeves and dive deep into data to produce insights.
What youll work on:
Strategy and Roadmap
Develop marketing analytics and insights roadmap working collaboratively with and assessing the needs of various marketing subteams, data science and insights team
Create a center of excellence for marketing data and reporting that enables 80+ marketers worldwide.
Serve as a strategic partner for the marketing leadership team and CMO
Marketing ROI
Lead marketing attribution and efficiency analysis, providing actionable insights and recommendations on improving economics across marketing channels and business segments
Evaluate marketing program performance metrics and identify areas for optimization recommending testing methodologies and iterative improvements to maximize program effectiveness
Predictive Modeling and Forecasting:
Develop models to forecast market demands and MQLs based on historical data
Collaborate with cross-functional teams to integrate predictive models into strategic planning processes
Data Optimization, Process Improvement, and Automation:
Manage and own key marketing reporting platforms like Google Analytics, Dreamdata, Looker, etc.
Create and streamline data collection processes from various sources, ensuring accuracy and efficiency
Design and implement automation solutions to streamline data collection, analysis, and reporting
Performance Reporting and Presentation:
Develop automated dashboards and reporting mechanisms to track real-time performance
Prepare regular reports and presentations for senior leadership, highlighting achievements, insights, and areas for improvement
Mentorship and Coaching
Build, lead, and mentor a team of marketing analysts to do their best work and achieve their career goals
What you bring:
8+ years of direct experience working in marketing analytics/decision science/management consulting
3+ years of people management
Proficiency in complex data analysis and analyzing the performance of online and offline marketing campaigns
Proficiency with Google Analytics, Segment (or equivalent), Looker (or equivalent), Salesforce, Dreamdata (or other multi-touch attribution tools)
Demonstrated marketing analytics expertise including martech, attribution, forecasting, and testing roadmaps.
Strong presentation and communication skills to distill results into actionable insights and recommendations.
Serious bonus points if you have:
Direct experience at a high growth SaaS company
A graduate degree in a relevant quantitative discipline (computer science, statistics, data science)
What you will find here:
Compensation is one of the main components of Clios Total Rewards Program. We have developed a series of programs and processes to ensure we are creating fair and competitive pay practices that form the foundation of our human and high-performing culture.
Some highlights of our Total Rewards program include:
Competitive, equitable salary with top-tier health benefits, dental, and vision insurance
Hybrid work environment, with expectation for local Clions (Vancouver, Calgary, Toronto, and Dublin) to be in office min. once per week on our Anchor Day.
Flexible time off policy, with an encouraged 20 days off per year.
$2000 annual counseling benefit
RRSP matching and RESP contribution
Clioversary recognition program with special acknowledgement at 3, 5, 7, and 10 years
The expected salary range* for this role is $136,000 to $204,000 CAD. Please note there are a separate set of salary bands for other regions based on local currency.*Our salary bands are designed to reflect the range of skills and experience needed for the position and to allow room for growth at Clio. For experienced individuals, we typically hire at or around the midpoint of the band. The top portion of the salary band is reserved for employees who demonstrate sustained high performance and impact at Clio. Those who are new to the role may join below the midpoint and develop their skills over time. The final offer amount for this role will be dependent on geographical region, applicable experience, and skillset of the candidate.
-
Lead Data Scientist
4 weeks ago
Vancouver, Canada Tiger Analytics Full timeTiger Analytics is pioneering what AI and analytics can do to solve some of the toughest problems faced by organizations globally. We develop bespoke solutions powered by data and technology for several Fortune 100 companies. We have offices in multiple cities across the US, UK, India, and Singapore, and a substantial remote global workforce. We are also...
-
Data Analyst
19 hours ago
Vancouver, Canada XG Energy | Data Analytics Full timeCompany Description XG Energy | Data Analytics is a new data analytics company based in Vancouver, BC. Our mission is to help small businesses and startups organize their data and make smarter decisions. We bridge the gap between raw data and actionable insights, empowering businesses to thrive. At XG Energy, we are not only passionate about data analytics,...
-
Data Analyst
1 day ago
Vancouver, Canada XG Energy | Data Analytics Full timeCompany Description XG Energy | Data Analytics is a new data analytics company based in Vancouver, BC. Our mission is to help small businesses and startups organize their data and make smarter decisions. We bridge the gap between raw data and actionable insights, empowering businesses to thrive. At XG Energy, we are not only passionate about data analytics,...
-
Data Analyst
1 day ago
Vancouver, Canada XG Energy | Data Analytics Full timeCompany Description XG Energy | Data Analytics is a new data analytics company based in Vancouver, BC. Our mission is to help small businesses and startups organize their data and make smarter decisions. We bridge the gap between raw data and actionable insights, empowering businesses to thrive. At XG Energy, we are not only passionate about data analytics,...
-
Sr. Manager/ Associate Director
3 weeks ago
Vancouver, Canada Tiger Analytics Full timeTiger Analytics is an advanced analytics consulting firm. We are the trusted analytics partner for several Fortune 100 companies, enabling them to generate business value from data. Our consultants bring deep expertise in Data Science, Machine Learning, and AI. Our business value and leadership have been recognized by various market research firms, including...
-
Sr. Manager/ Associate Director
4 weeks ago
Vancouver, Canada Tiger Analytics Full timeTiger Analytics is an advanced analytics consulting firm. We are the trusted analytics partner for several Fortune 100 companies, enabling them to generate business value from data. Our consultants bring deep expertise in Data Science, Machine Learning, and AI. Our business value and leadership have been recognized by various market research firms, including...
-
Sr. Manager/ Associate Director
4 weeks ago
Vancouver, Canada Tiger Analytics Full timeTiger Analytics is an advanced analytics consulting firm. We are the trusted analytics partner for several Fortune 100 companies, enabling them to generate business value from data. Our consultants bring deep expertise in Data Science, Machine Learning, and AI. Our business value and leadership have been recognized by various market research firms, including...
-
Sr. Manager/ Associate Director
18 hours ago
Vancouver, Canada Tiger Analytics Full timeTiger Analytics is an advanced analytics consulting firm. We are the trusted analytics partner for several Fortune 100 companies, enabling them to generate business value from data. Our consultants bring deep expertise in Data Science, Machine Learning, and AI. Our business value and leadership have been recognized by various market research firms, including...
-
Sr. Manager/ Associate Director
8 hours ago
Vancouver, Canada Tiger Analytics Full timeTiger Analytics is an advanced analytics consulting firm. We are the trusted analytics partner for several Fortune 100 companies, enabling them to generate business value from data. Our consultants bring deep expertise in Data Science, Machine Learning, and AI. Our business value and leadership have been recognized by various market research firms, including...
-
Data Analytics Lead
7 days ago
Vancouver, Canada Providence Healthcare Full time**Article Flag: Mandatory Vaccination Please Note**: As per the current Public Health Orders (Long Term Care/Seniors Assisted Living Provincial Health Order and the Health Sector Order), as of October 26, 2021, all employees working for Providence Health Care must be fully vaccinated against COVID-19. Proof of vaccination status will be...
-
Sr. Manager/ Associate Director
3 weeks ago
Vancouver, BC, Canada Tiger Analytics Full timeTiger Analytics is an advanced analytics consulting firm. We are the trusted analytics partner for several Fortune 100 companies, enabling them to generate business value from data. Our consultants bring deep expertise in Data Science, Machine Learning, and AI. Our business value and leadership have been recognized by various market research firms, including...
-
Marketing & Events Coop
5 days ago
Vancouver, Canada EarthDaily Analytics Full timeOUR VISION At EarthDaily Analytics (EDA), we strive to build a more sustainable planet by creating innovative solutions that combine satellite imagery of the Earth, modern software engineering, machine learning, and cloud computing to solve the toughest challenges in agriculture, water management, carbon-capture verification and more. EDA’s signature...
-
Data & Analytics Manager
7 days ago
Vancouver, Canada Best Buy Full timeAre you excited about leading and managing high-performance teams across data and analytics? The data & analytics manager will play a critical role in our dynamic and innovative data & analytics organization at Best Buy Canada. You will be responsible for both data product development and delivery management, and people leadership within the team. We...
-
Sr. Manager/ Associate Director
3 weeks ago
Vancouver, Canada Tiger Analytics, LLC Full timeTiger Analytics is an advanced analytics consulting firm. We are the trusted analytics partner for several Fortune 100 companies, enabling them to generate business value from data. Our consultants bring deep expertise in Data Science, Machine Learning, and AI. Our business value and leadership have been recognized by various market research firms, including...
-
Sr. Manager/ Associate Director
3 weeks ago
Vancouver, Canada Tiger Analytics, LLC Full timeTiger Analytics is an advanced analytics consulting firm. We are the trusted analytics partner for several Fortune 100 companies, enabling them to generate business value from data. Our consultants bring deep expertise in Data Science, Machine Learning, and AI. Our business value and leadership have been recognized by various market research firms, including...
-
Sr. Manager/ Associate Director
4 weeks ago
Vancouver, Canada Tiger Analytics, LLC Full timeTiger Analytics is an advanced analytics consulting firm. We are the trusted analytics partner for several Fortune 100 companies, enabling them to generate business value from data. Our consultants bring deep expertise in Data Science, Machine Learning, and AI. Our business value and leadership have been recognized by various market research firms, including...
-
Sr. Manager/ Associate Director
4 hours ago
Vancouver, Canada Tiger Analytics, LLC Full timeTiger Analytics is an advanced analytics consulting firm. We are the trusted analytics partner for several Fortune 100 companies, enabling them to generate business value from data. Our consultants bring deep expertise in Data Science, Machine Learning, and AI. Our business value and leadership have been recognized by various market research firms, including...
-
Manager, Data, Analytics, Reporting
7 days ago
Vancouver, Canada University of British Columbia Full timeStaff - Non Union Job Category M&P - AAPS Job Profile AAPS Salaried - Institutional Analysis, Level C Job Title Manager, Data, Analytics, Reporting & Evaluation Department Planning and Evaluation | Equity and Inclusion Office Compensation Range $6,677.33 - $10,433.50 CAD Monthly The Compensation Range is the span between the minimum and maximum...
-
Sr. Manager/ Associate Director
3 weeks ago
Vancouver, BC, Canada Tiger Analytics, LLC Full timeTiger Analytics is an advanced analytics consulting firm. We are the trusted analytics partner for several Fortune 100 companies, enabling them to generate business value from data. Our consultants bring deep expertise in Data Science, Machine Learning, and AI. Our business value and leadership have been recognized by various market research firms,...
-
Manager, Data, Analytics, Reporting
4 weeks ago
Vancouver, Canada UBC Hiring Solutions Full timeAt UBC, we believe that attracting and sustaining a diverse workforce is key to the successful pursuit of excellence in research, innovation, and learning for all faculty, staff, and students. Our commitment to employment equity helps achieve inclusion and fairness, brings rich diversity to UBC as a workplace, and creates the necessary conditions for a...
