Product Manager, Education

4 weeks ago


Edmonton, Canada CSA Group Full time

Employment Status:

Regular

Time Type:

Full time

BUILDING A WORLD CLASS TEAM STARTS WITH YOU

At the heart of CSA Group is a vision: making the world a better, safer, more sustainable place. It's been part of our mission for nearly one hundred years: from the first engineering standard for railway bridges developed in 1919, to more than 3,500 standards, codes & related products today.

Headquartered in Canada, with a global footprint of more than 30 labs and offices across Europe, Asia and North America, CSA Group tests, inspects and certifies a wide range of products - from every day househould items to leading edge technology-to meet exacting requirements for safety, performance and environmental impact.

Our employees take pride in making a difference in people's lives through the work that we do. We're looking for people like you to help make it happen.

Job Summary:

The Product Manager embraces industry trends and the needs of a changing work environment to deliver education and training solutions that enable ease of access, knowledge, and application of standards. The Product Manager owns and manages a portfolio of publications, education and training products, or technology-based solutions related to standards. They work with internal and external stakeholders to identify market needs, develop business cases, secure funding, and develop effective solutions to fill knowledge and skill gaps in the market.

This position has a strong business orientation and maintains a close relationship with the market. The Product Manager develops a multi-year strategic plan for their product portfolio and oversees product development and go-to-market activities, resolving issues and ensuring the successful launch of projects. The Product Manager must possess a unique blend of marketing, business, and technical savvy. They have the ability to originate and grow programs or products in new and existing areas and deliver consistent results.

As a Product Manager, you will have the opportunity to:

Identify development opportunities that relate to new business, new markets, portfolio exits or enhancements to meet product, program, and divisional goals 

Participate in defining functional strategies and leading, directly and indirectly, aspects of strategy implementation as required.

Conduct customer interviews, win/loss analyses, surveys, and focus groups; reviews customer feedback and product usage to identify trends and customer needs 

Attend industry events and tradeshows and engages regularly with customers and stakeholders at all levels to understand the needs of the market

Develop relationships with significant external and internal customers and stakeholders to identify new product development funding and/or product sales opportunities; leads proposal negotiation, development and contracting as required 

Collaborate with the Instructional Design team to develop product plans that ensure solutions meet the needs of the learners and stakeholders.

Develop positioning documents, business proposals, and business cases using data-driven decision making to identify viable opportunities that fit with the strategic objectives of the portfolio, as applicable.

Develops and oversee market launch plans for new products in collaboration with marketing, sales and marketing teams; ensure timely launch of ecommerce product pages and landing pages 

Develops product knowledge resources and conducts product knowledge training and provides coaching and guidance for internal staff and third-party distributors, if applicable. Shares best practices among the extended Education and Sales team. 

Collaborates with other Product Managers to identify cross-sells, bundles, subscription collection opportunities

Make strategic presentations to executive leadership.

Preferred Education and Experience:

University Degree and a minimum of 7 years of product management and education and training program development experience.

Experience in training needs assessment and data analysis.

Strong verbal and written skills including ability to present to senior leaders.

Ability to research, propose, and execute effective product plans.

Proven project management skills and ability to influence cross-functional teams without formal authority.

Strong organizational and time management skills including the ability to handle multiple simultaneous projects.

Ability to develop new customer contacts and build outstanding client relationships at all levels in the organization.

Experience with proposal writing and contract development.

Product management certification and industry experience an asset

Ability to read, write and speak in French is an asset

#CSAstandards


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