Marketing Data Analyst

2 months ago


Ottawa, Canada Farm Boy Inc. Full time
Job Description

Reporting to the Manager – Marketing Planning & Projects, this position plays a critical part in supporting Farm Boy’s marketing strategies through data-driven analysis. This position will collect, analyze, and interpret data from various marketing channels, helping team members and stakeholders understand customer behaviours, campaign performance, and market trends. The performance of these duties must ensure a quality service approach for all employees, customers, and suppliers. All responsibilities must be performed in a manner consistent with the Farm Boy Way.

Major Responsibilities:

  • Develop and maintain marketing dashboards and reports to track KPIs, providing actionable insights to the Marketing team.
  • Work closely with Marketing, Finance, and Procurement teams to optimize campaigns and improve customer acquisition and retention.
  • Prepare weekly and periodic progress reports for stakeholders and senior leadership by collecting, analyzing and summarizing operational information and trends.
  • Conduct ROI analysis to inform strategic marketing decisions.
  • Using complex data sets, identify market trends or customer behaviour patterns, and opportunities for growth.
  • Filter and organize data by reviewing various data reports, printouts, and performance indicators.
  • Assist in developing data-driven recommendations for marketing strategies, content optimization, and customer journey enhancements.
  • Collaborate with cross-functional teams to ensure data consistency and accuracy across all platforms.
  • Own and deliver ad-hoc data requests and analytics, effectively managing timelines and prioritizing work.
  • Stay up to date on marketing analytics tools, trends, and best practices to continuously improve data processes.
  • May be required to undertake other related duties on a periodic basis.

Qualifications

  • Typically requires completion of post secondary education with an emphasis in Marketing, Data Analytics, Statistics, or related field, plus a minimum of 2 years of Data/Business Data Analyst experience or an equivalent combination of education and experience.
  • In-depth technical experience with data models, database design development, data mining and segmentation techniques.
  • Proficiency in data analysis tools (e.g., Google Analytics, Excel, Tableau, Power BI) and marketing platforms (e.g., Sprout Social, Google Ads, Facebook Ads Manager).
  • Strong analytical skills with the ability to translate data into meaningful insights.
  • Strong communication skills both written and oral, with the ability to present data insights clearly and effectively to stakeholders.
  • Ability to work independently in a fast-paced environment, manage multiple projects, and meet deadlines with a strong attention to detail.
  • Proficient in report writing and presenting results with a superior standard of quality.
  • Knowledge of retail industry and food products considered an asset.

Work & Sensory Environment:

  • Providing service to several people or departments, working under many simultaneous deadlines.
  • Performing extensive and repetitive data entry.
  • Sitting for long periods of time at a workstation.
  • Possible exposure to eye strain from computer terminals.


Additional Information

Accommodation is available upon request for applicants and employees with disabilities.


  • Data Analyst

    3 weeks ago


    Ottawa, Ontario, Canada Mccrea Marketing Full time

    Data Analyst Job DescriptionWe are seeking a detail-oriented and analytical Data Analyst to join our dynamic team at Mccrea Marketing. The ideal candidate will play a crucial role in transforming data into actionable insights that drive business decisions.Key Responsibilities:Collaborate with various departments to gather requirements and define project...


  • Ottawa, Ontario, Canada Farm Boy Full time

    Job Title: Marketing Data AnalystJob Summary:At Farm Boy, we are seeking a highly skilled Marketing Data Analyst to join our team. As a Marketing Data Analyst, you will play a critical role in supporting our marketing strategies through data-driven analysis.Key Responsibilities:Develop and maintain marketing dashboards and reports to track KPIs, providing...

  • Data Analyst

    4 weeks ago


    Ottawa, Canada Mccrea Marketing Full time

    Job OverviewWe are seeking a detail-oriented and analytical Data Analyst to join our dynamic team. The ideal candidate will play a crucial role in transforming data into actionable insights that drive business decisions. This position requires a strong understanding of data analysis, project management, and the software development life cycle (SDLC). The...


  • Ottawa, Ontario, Canada Farm Boy Full time

    Job Title: Marketing Data AnalystJob Summary:At Farm Boy, we are seeking a highly skilled Marketing Data Analyst to support our marketing strategies through data-driven analysis. This role will play a critical part in collecting, analyzing, and interpreting data from various marketing channels, helping team members and stakeholders understand customer...


  • Ottawa, Ontario, Canada Farm Boy Full time

    Job Title: Marketing Data AnalystAt Farm Boy, we're passionate about creating a unique fresh food shopping experience. As a Marketing Data Analyst, you'll play a critical part in supporting our marketing strategies through data-driven analysis.Key Responsibilities:Develop and maintain marketing dashboards and reports to track KPIs, providing actionable...

  • Data Analyst

    4 weeks ago


    Ottawa, Ontario, Canada Mccrea Marketing Full time

    Job OverviewWe are seeking a detail-oriented and analytical professional to join our dynamic team as a Data Analyst. The ideal candidate will play a crucial role in transforming data into actionable insights that drive business decisions. This position requires a strong understanding of data analysis, project management, and the software development life...

  • Data Analyst

    4 weeks ago


    Ottawa, Ontario, Canada Mccrea Marketing Full time

    Job OverviewWe are seeking a detail-oriented and analytical professional to join our dynamic team as a Data Analyst. The ideal candidate will play a crucial role in transforming data into actionable insights that drive business decisions. This position requires a strong understanding of data analysis, project management, and the software development life...


  • Ottawa, Ontario, Canada Farm Boy Inc. Full time

    Job Title: Marketing Data AnalystJoin Farm Boy Inc. as a Marketing Data Analyst and play a critical role in supporting our marketing strategies through data-driven analysis.About the RoleThis position will collect, analyze, and interpret data from various marketing channels, helping team members and stakeholders understand customer behaviors, campaign...


  • Ottawa, Ontario, Canada Farm Boy Inc. Full time

    Job Title: Marketing Data AnalystJoin Farm Boy Inc. as a Marketing Data Analyst and play a critical role in supporting our marketing strategies through data-driven analysis.About the RoleThis position will collect, analyze, and interpret data from various marketing channels, helping team members and stakeholders understand customer behaviors, campaign...


  • Ottawa, Ontario, Canada Farm Boy Full time

    Job SummaryAt Farm Boy, we are seeking a skilled Marketing Data Analyst to support our marketing strategies through data-driven analysis. This role will play a critical part in collecting, analyzing, and interpreting data from various marketing channels to help team members and stakeholders understand customer behaviors, campaign performance, and market...


  • Ottawa, Ontario, Canada Farm Boy Full time

    About Farm BoyFarm Boy is a leading retailer of fresh food and groceries, committed to providing a unique shopping experience for our customers. We're passionate about creating a fun and fresh environment that makes shopping a pleasure.Job SummaryWe're seeking a highly skilled Marketing Data Analyst to join our team. As a key member of our marketing...


  • Ottawa, Ontario, Canada Farm Boy Full time

    About Farm BoyFarm Boy is a leading retailer of fresh food and groceries, committed to providing a unique shopping experience for our customers. We're passionate about creating a fun and fresh environment that makes shopping a pleasure.Job SummaryWe're seeking a highly skilled Marketing Data Analyst to join our team. As a key member of our marketing...


  • Ottawa, Canada Mccrea Marketing Full time

    p>Job OverviewWe are seeking a detail-oriented and analytical Data Analyst to join our dynamic team. The ideal candidate will play a crucial role in transforming data into actionable insights that drive business decisions. This position requires a strong understanding of data analysis, project management, and the software development life cycle (SDLC). The...

  • Marketing Data Analyst

    2 months ago


    Ottawa, Canada Farm Boy Full time

    Company Description At Farm Boy, it is our mission to create a fun, fresh experience for all! Whether you are a team member or a customer, Farm Boy is passionate about creating a unique fresh food shopping experience and ensuring that we deliver on our commitments. As we continue to grow within Ontario, Farm Boy is excited to welcome new team members...

  • Marketing Data Analyst

    5 months ago


    Ottawa, Canada Assent Full time

    **Company Description** Summary** Assent is the leading solution for supply chain sustainability tailored for the world’s top-tier, sustainability-driven manufacturers. Hidden risks riddle supply chains, many of which weren't built with sustainability in mind. That's where we step in. With insights from experts, Assent is the tool manufacturers trust for...

  • Marketing Data Analyst

    5 months ago


    Ottawa, Canada Assent Compliance Full time

    Company Description Summary Assent is the leading solution for supply chain sustainability tailored for the world's top-tier, sustainability-driven manufacturers. Hidden risks riddle supply chains, many of which weren't built with sustainability in mind. That's where we step in. With insights from experts, Assent is the tool manufacturers trust for...

  • Data Analyst

    3 weeks ago


    Ottawa, Ontario, Canada SEAMS DATA Full time

    At SEAMS DATA, we are seeking a skilled Database Specialist to join our team. As a key member of our data management team, you will be responsible for designing and developing databases, operating database management systems to analyze data, and developing and implementing data administration policy, standards, and models.The ideal candidate will have a...

  • Data Analyst

    2 weeks ago


    Ottawa, Ontario, Canada SEAMS DATA Full time

    At SEAMS DATA, we are seeking a skilled Database Specialist to join our team. As a key member of our data team, you will be responsible for designing and developing databases, operating database management systems to analyze data, and developing and implementing data administration policy, standards, and models.The ideal candidate will have a strong...

  • Data Architect

    1 month ago


    Ottawa, Ontario, Canada SEAMS DATA Full time

    Job DescriptionSEAMS DATA is seeking a highly skilled Database Analyst to join our team. As a key member of our data management team, you will be responsible for designing and developing databases, operating database management systems, and analyzing data to inform business decisions.Key ResponsibilitiesDesign and develop databases to meet business...

  • Data Architect

    1 month ago


    Ottawa, Ontario, Canada SEAMS DATA Full time

    Job DescriptionSEAMS DATA is seeking a highly skilled Database Analyst to join our team. As a key member of our data management team, you will be responsible for designing and developing databases, operating database management systems, and analyzing data to inform business decisions.Key ResponsibilitiesDesign and develop databases to meet business...