Manager, Marketing

2 weeks ago


Markham, Canada Trox Full time

Magic happens when the right people and resources come together to create something greater than the sum of its parts. As North America’s largest learning catalyst, Bluum is rooted in the belief that education is the single most achievable step toward a more positive and equitable tomorrow. Our employees are driven by a single mission – to improve learning and make it more accessible. From the personalized support and services we provide to the hand-picked products we use that create exceptional learning environments, everything we touch, say, or do empowers educators to make a difference. Learn more about how we are cultivating possibility at Bluum.

We are seeking an experienced and strategic-minded Manager of Marketing to lead and oversee our marketing initiatives. As the Manager of Marketing, you will be responsible for developing and implementing effective marketing strategies for several brands that drive brand awareness, engage our target audience, and contribute to achieving business goals.

Responsibilities

Strategic Planning:

Develop comprehensive marketing plans aligned with overall business objectives and target audience preferences.Identify market trends, competitive landscape, and opportunities to drive brand differentiation and growth.

Team Leadership:

Providing guidance, mentoring, and fostering a collaborative and innovative work environment.

Campaign Management:

Conceptualize, plan, and execute integrated marketing campaigns across various channels, including digital, social media, print, events, and more.Helps shape the brand positioning and narrative while targeting the proper audience.Develop marketing messaging and copy to position the campaign.

Brand Management:

Ensure consistent brand messaging, visual identity, and tone of voice across all marketing materials and channels.Uphold and enhance the brand's reputation and recognition in the market.

Digital Marketing:

Drive the development and implementation of innovative digital strategies to enhance online presence and engagement.

Content Strategy:

Proven track record in developing compelling positioning, hooks, and angles that cut through market clutter.Develop and execute a comprehensive content strategy that aligns with the company’s branding, marketing goals, and target audience needs. This includes conducting market research to identify trends and opportunities, creating a content calendar, and ensuring a cohesive narrative across all platforms.Leverage data-driven insights to refine content creation, distribution, and promotion strategies. Use analytics tools to track content performance and audience engagement, adjusting strategies as necessary to optimize reach, engagement, and conversion rates.Collaborate with cross-functional teams to ensure the content strategy supports and is integrated with product launches, marketing campaigns, and other company initiatives. Drive innovation in content formats and mediums to engage audiences at every touchpoint, from social media and blogs to video and beyond, ensuring consistency in brand voice and messaging.

Market Research and Analysis:

Analyze marketing metrics and KPIs to assess campaign effectiveness and make informed recommendations for improvement.

Budget Management:

Manage the marketing budget effectively, allocating resources strategically to achieve optimal results and ROI.

Education & Skill Requirements

Bachelor's degree in Marketing, Business, or a related field (Master's degree preferred). Proven experience in marketing management with a track record of successfully leading marketing initiatives. In-depth knowledge of marketing principles, strategies, and best practices. Strong leadership and team management skills, with the ability to inspire and motivate a team. Proficiency in digital marketing platforms, analytics tools, and marketing automation systems. Excellent communication, presentation, and interpersonal skills. Analytical mindset and data-driven decision-making abilities. Strategic thinking and problem-solving capabilities. Creativity and a strong eye for detail. Experience in B2B marketing is a plus. Proficient in utilizing and leveraging AI tools. 

Available working locations:

Markham, Ontario, Canada Phoenix, Arizona, USA St. Paul, Minnesota, USA

Bluum is an equal opportunity employer. We are committed to providing inclusive, accessible and barrier free employment practices. Accommodations are available upon request for candidates taking part in all aspects of the recruitment and selection process.

#bhp


  • Marketing Assistant

    1 month ago


    Markham, Canada Monet Marketing Full time

    **Qualifications** - Highly driven to meet, if not exceed expectations. - Outgoing personality, team player, resourceful and meticulous. - Ability to work independently as well as in a team. - Mandarin is required. - Can work overtime if needed **Daily Tasks** - Develop clients' social media creative content. - Develop creative social media campaigns for...

  • Marketing Manager

    1 month ago


    Markham, Canada Royal Scenic Full time

    Join a growing, dynamic, successful and profitable company! Royal Scenic is a major air consolidator and tour wholesaler that serves the travel trade exclusively. Our job is to make it easier for travel professionals across the nation to serve their customers better. This position will be based in our Markham, head office. **Marketing Manager** This role...

  • Marketing Manager

    1 month ago


    Markham, Canada Royal Scenic Full time

    Join a growing, dynamic, successful and profitable company! Royal Scenic is a major air consolidator and tour wholesaler that serves the travel trade exclusively. Our job is to make it easier for travel professionals across the nation to serve their customers better. This position will be based in our Markham, head office. **Marketing Manager** This role...

  • Marketing Manager

    7 days ago


    Markham, Canada Kinark Child & Family Services Full time

    **Job Description**: This is an exciting time for Kinark Child and Family Services! Our Autism services are expanding, and we are looking for a Marketing team member to be part of this ground-breaking growth in our business. Kinark has been a leader in the delivery of services to children and youth with autism and their families for over 20 years. In 2019,...

  • Marketing Manager

    1 week ago


    Markham, Canada Uni-ram Corporation Full time

    **About Us**: Uniram Corporation is a leading manufacturer of solvent recyclers and spray gun washers. Our commitment to sustainability and innovation drives us to deliver exceptional products that help protect the environment. As we continue to grow, we are looking for a dynamic and experienced Marketing Manager to join our team and lead our marketing...

  • Marketing Manager

    4 days ago


    Markham, Canada Uni-ram Corporation Full time

    **About Us**: Uniram Corporation is a leading manufacturer of solvent recyclers and spray gun washers. Our commitment to sustainability and innovation drives us to deliver exceptional products that help protect the environment. As we continue to grow, we are looking for a dynamic and experienced Marketing Manager to join our team and lead our marketing...

  • Marketing Manager

    1 month ago


    Markham, Canada Prestige Recruiting Solutions Full time

    Prestige Recruiting Solutions has partnered with our client, a leading residential building developer, to recruit for a **Marketing ** **Manager ** based in **Markham, ON**. **Responsibilities**: - Responsible for creating a positive image/brand for the company - Prepare corporate marketing strategy and execution - Maintain and update the Homeowner Info...

  • Marketing Manager

    4 weeks ago


    Markham, Canada FLASH PAY TECHNOLOGY INC. Full time

    Education: College/CEGEP - Experience: 3 years to less than 5 years - Public relations, advertising and applied communication, general - Business administration and management, general - Marketing/marketing management, general - or equivalent experience **Tasks**: - Develop promotional materials - Hire, train, direct and motivate staff - Manage contracts -...

  • Marketing Manager

    4 days ago


    Markham, Canada Jonas Software Full time

    Job Description: Marketing Manager Jonas Software - Club Division We are seeking a Marketing Manager who is ready to tackle a diverse range of responsibilities and projects as a vital part of our team. Leading and working within a small team, creativity and excellent communication skills are a must in order to effectively position our products and...

  • Marketing Manager

    2 days ago


    Markham, Canada Ventmere Ltd. Full time

    Ventmere streamlines supply chains with a direct to consumer e-commerce model. We make use of the latest web based technologies and platforms to boost online sales. Ventmere offers a vast catalog of products across all major online marketplaces on the planet. Our marketplaces include Amazon, eBay, Bestbuy, Walmart and many individually hosted e-commerce...

  • Marketing Manager

    4 days ago


    Markham, Canada Uni-ram Corporation Full time

    **About Us**: Uniram Corporation is a leading manufacturer of solvent recyclers and spray gun washers, dedicated to providing innovative and sustainable solutions to our clients. With a commitment to excellence and a focus on environmental responsibility, we are looking to expand our team with a talented Digital Marketing Specialist. **Key...

  • Marketing Manager

    1 month ago


    Markham, Canada Eastern Canada International Logistics LTD Full time

    Education: Bachelor's degree - Experience: 5 years or more - Business administration and management, general **Tasks**: - Hire, train, direct and motivate staff - Plan and control budget and expenditures - Assist in product development and direct and evaluate the marketing strategies of establishments - Establish distribution networks for products and...

  • Marketing Manager

    1 week ago


    Markham, Canada Prima Academy Inc. Full time

    Work Term: Permanent - Work Language: English - Hours: 37.5 hours per week - Education: Master's degree - Experience: 5 years or more **Work setting**: - Willing to relocate **Tasks**: - Develop promotional materials - Hire, train, direct and motivate staff - Manage contracts - Market business services - Plan and control budget and expenditures - Assist in...

  • Marketing Manager

    1 month ago


    Markham, Canada Idealogical Systems Inc Full time

    **WHEN WAS THE LAST TIME YOU ENDED YOUR WORKDAY WITH A SMILE?** You spend 80% of your life at work, and you should be doing what you love with people you like doing it with, all while making a difference in your community. **How do we ensure that smile?** - We are fun people. - We are people who take pride in being themselves and are confident in the help...

  • Marketing Manager

    1 month ago


    Markham, Canada Idealogical Systems Inc Full time

    **WHEN WAS THE LAST TIME YOU ENDED YOUR WORKDAY WITH A SMILE?** You spend 80% of your life at work, and you should be doing what you love with people you like doing it with, all while making a difference in your community. **How do we ensure that smile?** - We are fun people. - We are people who take pride in being themselves and are confident in the help...


  • Markham, Canada Epson America, Inc Full time

    Epson, a global technology leader with a long history of innovative technology, award winning products and industry leading performance, has an exciting opportunity for a top notch and highly motivated Assistant Manager, Canada Marketing. This position will be based out of our Markham office with the opportunity for a hybrid work schedule. At Epson, our...


  • Markham, Canada Trox Full time

    Magic happens when the right people and resources come together to create something greater than the sum of its parts. As North America’s largest learning catalyst, Bluum is rooted in the belief that education is the single most achievable step toward a more positive and equitable tomorrow. Our employees are driven by a single mission – to improve...

  • Account Manager

    4 weeks ago


    Markham, Canada DSMA Full time

    **Account Manager, Marketing** **THE ROLE OVERVIEW** - Reports To: Director of Marketing - Location: Markham, ON - Role Type: Hybrid Reporting directly to the Director of Marketing, the Account Manager is a day-to-day lead and the main point of contact for marketing for our client. The AM will support on all processes involved in the branding development,...


  • Markham, Canada OR Computer Solutions Inc. Full time

    OR Computer Solutions is looking to add a Sales and Marketing Manager to join its growing team. This individual with their sales expereise, marketing knowledge, customer management skills and excitment for technology will be delivering innovative business solutions that will support the organizations' growth to the next level. In this role, you will be asked...


  • Markham, Canada DecisivEdge Full time

    **People Management**: No **Travel Required**: Occasional **Location**: Markham, Ontario, Canada **Join our Team**: DecisivEdge is looking to hire an experienced Product Marketing Manager. This role is based in our Markham, Ontario offices conveniently located near Highways 404 and 407. We are focused on team participation and commit to working a minimum...