National Director of Sales

National Director of Sales – NEMA Motors, Distribution Join to apply for the National Director of Sales – NEMA Motors, Distribution role at ABB . At ABB, we help industries outrun – leaner and cleaner. Here, progress is an expectation – for you, your team, and the world. As a global market leader, we’ll give you what you need to make it happen. It won’t always be easy, growing takes grit. But at ABB, you’ll never run alone. Run what runs the world. This position reports to: Local Division Manager. Your Role and Responsibilities To achieve our high growth ambition, we are strengthening our NEMA Motor Distribution Team. The National Director of Sales for Distribution will develop and maintain a highly effective sales channel strategy for the NEMA Motor market to improve ABB's market penetration and realize its growth aspirations. He/she plans and ensures the execution of NEMA Division sales strategy to achieve both qualitative and quantitative targets for the assigned channel in a profitable way with a focus on orders, revenues, growth, margin, market share, sales productivity, and customer satisfaction at a national level. He/she monitors the channels’ performance proactively, ensuring development and implementation of corrective actions to secure business growth when and where needed. He/she is also responsible for leading, developing, and coaching the related Channel Sales organization, and closely collaborating with the respective Division Managers. Defines and implements the Canadian market channel sales strategy, in accordance with the marketing and sales strategy and ensures regular follow‑up to achieve them. Defines key sales targets and establishes appropriate metrics and measurement tools to monitor the performance. Promotes, supports, and enables collaboration with the Key Account Management and OEM sales organizations to maximize results for NEMA Division and ensure achievement of division mix sales targets. Creates, implements, and reviews channel strategy for the assigned area aligned with NEMA Division growth plans. Partnering with the channel managers, identifies market white spots and ensures that the channel partners are identified and prioritized to cover these white spots. Identifies and evaluates the channel partners in collaboration with the Channel Managers. Defines and drives partner business plans & share‑of‑wallet growth actions that are in place and are executed by a market‑oriented organization to deliver results. Drives annual performance assessment and forecast process for channel partners. Anticipates results and identifies gaps in performance proactively, to take early remedial action and ensure that the targets are achieved. Drives the application of standardized marketing & sales processes & tools (Salesforce, account plans, executive sponsorship programs, etc.). Ensures appropriate communication, promotion, and training activities are in place for the channel(s). Builds effective, competent, and high‑performing teams. Drives and ensures knowledge sharing across the organization. Provides guidance to the teams and seeks knowledge for their own development and coaching/mentoring of the teams. Collaboration with Global Channel Sales Management to align growth strategy and best practices. Qualifications for the Role 10+ years in sales leadership, including direct sales, account management, and business development. Strong commercial acumen with expertise in distributor models, G2M strategies, contracts, and risk management. Proficient in Excel, PowerPoint, and Salesforce (SFDC) for data‑driven decision‑making. Excellent communicator and negotiator with a customer‑first mindset and willingness to travel 40% across Canada. Seniority level Not Applicable Employment type Full‑time Job function Appliances, Electrical, and Electronics Manufacturing Equal Employment Opportunity ABB is an Equal Employment Opportunity and affirmative action employer for protected veterans and individuals with disabilities. As an Employment Equity employer, we believe in an inclusive and diverse workforce. We are committed to ensuring that our policies and practices align with the Employment Equity Program, aiming for a workforce that is truly representative of the four designated groups: Women Indigenous peoples Members of visible minorities Persons with disabilities ABB is dedicated to providing reasonable accommodation for applicants with disabilities and encourages candidates to self‑identify during the application process. #J-18808-Ljbffr