Search Supervisor
4 weeks ago
Job Description: Supervisor, Paid Search
Modco Media, a leader in digital media, is seeking a highly motivated and ambitious Supervisor, Paid Search
to manage a team and client(s) portfolio. As a Supervisor, primary tasks will include team leadership, establishing and maintaining relationships with clients & vendor(s), and developing and managing
Search/Digital account strategy. Travel may also be required.
Role Responsibilities:
• Lead applicable Client relationship(s) by demonstrating Search expertise across a broad array of accounts, demonstrating our capability, gaining the trust of client(s) and strengthening our relationship(s) with them
• Set and manage expectation of client(s) and internal teams
• Develop Paid Search strategy and testing methodology and roadmap for client(s) and collaborate with media strategy/planning teams to advise, create and manage paid search media recommendations across multiple client(s)
• Manage daily relationships with key search engine representatives and vendors
• Provide support on new business initiatives
• Ensure the smooth launch of campaigns and the continual improvement of performance; overseeing optimization and devising a structured test & learn strategy
• Ensure delivery of weekly/biweekly/monthly reports as needed in a timely manner
Knowledge and Skills Required:
• 4-6+ years experience directly related to Search Engine Marketing (Google, Bing, etc.) with a focus on direct response campaigns (CPA, ROI, ROAS.)
• Experience managing budgets $250K+/month is a plus
• Experience within Ecommerce & financial services is a plus
• Experience with Google Ads, Bing Ads, SearchAds360 (DoubleClick) etc.
• Strong analytical skills with ability to analyze raw data, draw conclusions and develop actionable recommendations
• Advanced quantitative skills and aptitude including advanced Excel skills.
• Strong interpersonal and verbal communication skills, as well as the ability to articulate data clearly and effectively in person and in writing
• Ability to train and manage individuals at multiple levels, from entry to manager level
• Bachelor’s degree in a related field
• Exceptional analytical skills to measure the success of the SEM programs and to expand upon that success.
• Excellent organizational skills and the ability to juggle multiple responsibilities.
Salary- $68-80k CAD
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