Media Planning Lead: Integrated Campaigns

Director of Media Planning at Marketbridge to lead a team in crafting integrated media strategies for B2B clients. Focus on guiding media investments and optimizing strategies across channels.

Coordinate media campaigns across Atlantic Canada, plan and execute advertising across various channels, develop content, and manage campaign documentation and reporting.

Remote Media Planner at Syneos Health to develop integrated media strategies and consultancy services for pharmaceutical clients, leveraging data science for campaign optimization. Requires 3+ years of experience.

Manages client media planning and execution with a focus on Amazon DSP strategy, driving paid social, search, programmatic, RMNs, and retail media campaigns and reporting performance.

Develop and execute integrated digital media plans across multiple brands, manage multi-channel campaigns, and oversee ad operations for optimization and reporting.

Develops and manages digital media campaigns, from planning and execution to optimization and analysis, collaborating with teams and using data to drive efficiency and performance.

Drives brand preference and client engagement through insight-driven integrated marketing strategies and campaigns, leading a team to achieve Sephora Canada's priorities.

Lead a global B2B paid media program, manage multi-million euro budgets, optimize campaigns on Google Ads, Meta, TikTok, and LinkedIn, and mentor a team. Focus on data-driven decisions and AI integration.

Lead and grow a major automotive account by focusing on brand strategy and social media, driving impactful campaigns and fostering strong client and team relationships.