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KOL&Head of Channel Partnership
4 weeks ago
北美KOL&渠道拓展岗
【岗位职责】:
- 拓展北美地区的线上合作渠道,包括不限于行业专家、KOL、投资教育机构等,达成营销合作;
- 对投资/金融行情敏锐,有计划地执行营销策略,通过与外部合作伙伴推广moomoo产品和服务,实现用户的增长。
- 独立完成渠道合作、推广落地、数据跟踪,渠道运营,深度维护渠道关系,持续提升渠道产出和投资用户增长;
- 高度关注北美股票市场和竞品动态,以发现新的流量机会,利用创新资源和流量计划实现增长目标。
【任职要求】:
- 大学本科及以上学历,至少有 2-5 年的业务开发、营销或相关领域的经验,优先考虑具有金融服务、投资或股票领域经验的候选人
- 出色的沟通和人际交往技能,具有与渠道方建立信任和信誉的能力
- 具备商务英语口语和写作能力,有优秀的谈判能力。
- 主人翁精神,勤奋和主动,责任心强,结果导向,能接受高强度工作,灵活应对变化和挑战;
- 注重执行效果和工作细节,具备强大的时间管理技能,有良好的自我激励态度;
Position Overview
This position is pivotal in establishing and fostering relationships with industry experts, influencers, key opinion leaders (KOLs), and institutions within the investment and financial sectors. The primary goal is to drive user growth through partnerships.
Responsibilities
- Identify and engage with influencers, industry experts, marketing representatives, and professional organizations within the investment, finance, and technology sectors to initiate and cultivate marketing collaborations
- Collaborate with financial influencers (finfluencers) and marketing representatives to create engaging content for investor education, aimed at attracting audiences. This will enhance financial literacy and raise awareness about investing, while highlighting the unique selling points of Moomoo's offerings
- Partner with cross-functional teams (including marketing, product development, and operations) to align channel marketing strategies with Moomoo's overarching business objectives
- Continuously monitor industry trends and market developments to identify new opportunities for traffic generation and partnership potential
- Achieve user growth objectives through innovative resource utilization and traffic-driving initiatives
Requirements
- A Bachelor's degree in Marketing, Business, Finance, or a related field
- A minimum of 2-5 years of experience in business development, marketing, or a relevant field, with a preference for candidates with experience in the financial services, investment, or technology sectors
- Proven ability to build and sustain successful relationships with KOLs, industry experts, and other influential figures
- Excellent networking, communication, and interpersonal skills, with a demonstrated ability to establish trust and credibility with key opinion leaders
- In-depth understanding of the investment, finance, and technology industries, including trends, challenges, and emerging opportunities
- Proficiency in English, with Chinese language skills preferred
- Strong organizational skills with the ability to multitask effectively under pressure
- Creative and strategic thinker with excellent communication and interpersonal skills
- Strong time management skills and a self-motivated attitude are essential
- Ability to work independently and as part of a team