Staff Product Manager, Card Experience

Staff Product Manager, Card Experience Join to apply for the Staff Product Manager, Card Experience role at Affirm Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without any hidden fees or compounding interest. The Affirm Card is at a massive inflection point. We have reached millions of cardholders inside our network, but we are just scratching the surface of a 150M+ external TAM. We are looking for a Staff Product Manager to own the critical Pre-Swipe Experience – the defining moments between a user saying “yes” to the card and making their first purchase. This is not just an optimization role; it is a 0->1 strategic ownership role. You will be responsible for the Activation Journey, New User Experience (NUX), and the Checkout experience. Your mandate is to make the onboarding process “butter smooth” in an industry known for friction, turning complex financial compliance into a magical, instant consumer experience. You will lead the vision for how we welcome millions of new users, creating the fastest, most delightful path to share of wallet. You will build the bets that change how people think about cards, spend and pay over time for many years to come. What You'll Do Own the “Pre‑Swipe” Vision: Define the long‑term strategy for Card Activation and New User Experience. Own the roadmap from “Interested” to “Ready to Transact,” bridging digital provisioning and physical card unboxing. Build 0->1 Growth Bets: Identify and launch net‑new features driving activation. Gamified onboarding, instant wallet provisioning (Apple/Google Pay), or novel “first‑use” incentives, leading the charge on innovation. Obsess Over the Funnel: Manage the end‑to‑end checkout and activation funnel. Eliminate friction, optimize for speed, clarity, and delight, ensuring industry‑leading drop‑off rates. Cross‑Functional Leadership: Conduct as the conductor for a complex stakeholder group. Partner with Engineering to decouple growth from platform debt, and work with Design to ensure world‑class UX. Navigate Complexity: Work with Risk, Legal, and Compliance to invent new ways to onboard users safely without sacrificing speed. Drive Activation Economics: Own metrics such as Time‑to‑First‑Transaction, 30‑Day Activation Rates, and Wallet Provisioning penetration. What We Look For 7+ years of Product Management experience, with a clear track record in consumer mobile apps, fintech, or neobanks. Experience owning critical funnels: deep experience optimizing high‑stakes conversion flows (e.g., checkouts, sign‑ups, KYC) and understanding user activation psychology. 0->1 builder mentality: history of launching new products or features from scratch that fundamentally changed user behavior. Technical & Design fluency: speak engineering (API constraints, latency) and hold an high bar for UI/UX design. Strategic influence: lead without authority, align senior stakeholders and guide embedded engineering/design pods through ambiguity. Data‑driven intuition: fluent in SQL/Amplitude, using data to find bottlenecks, then product intuition to solve them. This position requires either equivalent practical experience or a Bachelor’s degree in a related field. Pay Grade – P Equity Grade – 7 Affirm focuses on a simple and transparent pay structure based on location, experience, and job‑related skills. Base pay is part of a total compensation package that may include equity rewards, monthly stipends for health, wellness and tech spending, and benefits (including 100% subsidized medical coverage, dental and vision for you and your dependents.) CAN base pay range per year: $178,000 - $228,000 Affirm is proud to be a remote‑first company The majority of roles are remote and you can work almost anywhere within the country of employment. Responsibly, some roles may require occasional office presence. Benefits Health care coverage – affirm covers all premiums for all levels of coverage for you and your dependents. Flexible Spending Wallets – generous stipends for technology, food, lifestyle needs, and family forming expenses. Time off – competitive vacation and holiday schedules. ESPP – an employee stock purchase plan enabling you to buy shares of affirm at a discount. We believe it’s On Us to provide an inclusive interview experience for all, including people with disabilities. We are happy to provide reasonable accommodations to candidates in need of individualized support during the hiring process. For U.S. positions that could be performed in Los Angeles or San Francisco: Pursuant to the San Francisco Fair Chance Ordinance and Los Angeles Fair Chance Initiative for Hiring Ordinance, affirm will consider qualified applicants with arrest and conviction records. By clicking “Submit Application,” you acknowledge that you have read affirm's Global Candidate Privacy Notice and hereby freely and unambiguously give informed consent to the collection, processing, use, and storage of your personal information as described therein. Referrals increase your chances of interviewing at affirm by 2x. #J-18808-Ljbffr