Go-To-Market Analyst

About Achievers Achievers offers more than just a thank you program. Our employee recognition and rewards software inspires employees to recognize everyone, every day, everywhere. With nearly 4 million global users, we empower employees across 170+ countries. Visit us at achievers.com to learn more and check out our platform in action. Join our team of A-players who bring passion to our purpose and believe that meaningful change creates extraordinary outcomes — together, we’ll inspire recognition everywhere and achieve results that matter. Our commitment to you: At Achievers, we hire you for you because we value the unique perspective and individuality that each person brings to our team. We are committed to creating an inclusive, diverse, and equitable workplace where you belong, and your contributions are celebrated. Together, we achieve more by combining our unique strengths, fostering collaboration, and inspiring each other to reach new heights. The opportunity: We are seeking an analytical GTM leader to join our dynamic team within Product Marketing. In this role, you will play a pivotal part in collecting, analyzing, and communicating market and competitive intelligence to inform business decisions and elevate our go-to-market strategies. In addition, you will help guide our GTM and product investments by evaluating the business impact of investment concepts to drive prioritization. What you'll do: Win/Loss Program Management: Administer the win/loss analysis tool, request interviews with internal and external stakeholders, and analyze collected results. Regularly review and evaluate win/loss data to identify themes, opportunities, and risks. Develop presentations and concise reports that summarize insights, highlight key trends, and provide actionable recommendations to the product marketing and sales teams. GTM Investment Analysis: Partner with Revenue and Product leadership to run analysis of the business impact of GTM and product investments to help prioritize our strategies. Analyst Relations & Market Intelligence: Monitor industry and market trends, aggregating and consolidating key analyst and industry reports. Identify and surface emerging themes and trends relevant to Achievers' offerings and the broader HR technology landscape. Develop and maintain internal reports and points of view (POVs) to inform decision-making and shape company positioning. Cross-functional Collaboration: Collaborate closely with product management, sales, customer success, and executive leadership to communicate insights and support strategic initiatives. Reporting & Presentation: Create compelling presentations and dashboards for internal stakeholders, distilling complex data into clear, actionable insights. Build and maintain reporting dashboards for go-to-market campaigns and product launches to track full pipeline metrics—from lead generation to closed deals to customer retention. Strategic & Operational Support: Support strategic projects that bring together a wide variety of data points across the business to produce actionable insights that inform decision-making. Drive continuous improvement of the day-to-day function of the Product Marketing organization by developing scalable templates, processes, and tools to increase team efficiency and effectiveness. What we're looking for: Bachelor’s degree in Business, Marketing, Economics, Data Analytics, or a related field. 5+ years of experience in a market research, product marketing, business analysis, or similar role (experience in B2B SaaS or HR tech is a plus). Demonstrated experience analyzing qualitative and quantitative data to drive business recommendations. Strong written and verbal communication skills, with a demonstrated ability to present findings to diverse audiences. Experience managing multiple projects and meeting tight deadlines. Strong attention to detail and a passion for uncovering meaningful patterns in data. Preferred Experience & Tools Familiarity with win/loss analysis methodologies and tools. Experience with key platforms including SharePoint, Salesforce, Crayon, Dovetail,Clozd, and Microsoft 365 is considered an asset. Advanced Excel or Google Sheets skills; experience with data visualization tools is a plus. Why you’ll love working at Achievers: ✨ We are passionate about disruptive technology that’s rooted in science, research and data. ✨ We understand the value of employee success in the workplace and have been recognized in numerous publications for our contributions to HR, for technical excellence, and for our outstanding workplace culture ✨ We foster an environment of connection, security, and community. You’ll feel at home, without reservation. ✨ We believe in moving quickly, failing fast, and adapting to change. ✨ We enjoy coming to work every day because we believe in our product and love our culture. ✨ We’re committed to achieving excellence in everything we do. Benefits & Perks for permanent full time employees: Competitive Pay Parental Leave Top-up