Integrated Marketing Manager

About the Role Integrated Marketing Manager position at OpenTable, part of Booking Holdings, Inc., is focused on building and executing OpenTable’s B2B marketing strategy. In this role you will turn business goals into integrated marketing plans that drive awareness, engagement and adoption among restaurant partners around the world. You will operate at the intersection of strategy, storytelling and execution – bringing together teams across Restaurant Marketing, Product Marketing, Sales, Brand, PR and more to deliver cohesive, results-driven campaigns. What You’ll Do Develop and lead integrated marketing strategies for key restaurant-facing initiatives — from new product launches to ongoing engagement campaigns Translate complex business objectives into clear marketing briefs, cohesive messaging, and compelling campaign plans Partner cross-functionally with Product Marketing, Sales, Brand, PR, Analytics, Operations, and B2B channel owners to bring campaigns to market Connect channels and audiences across CRM, digital advertising, website, social, events, thought leadership content, and more — ensuring consistency and impact Monitor performance and optimize, using insights to refine strategies, inform future campaigns, and drive measurable business results Champion collaboration and creativity, helping connect the dots between strategy and execution across teams Balance strategy and action — you’ll think big picture, but you’re also comfortable rolling up your sleeves to make things happen What You’ll Bring 5–7+ years of experience in marketing, ideally within B2B SaaS or platform-based businesses Proven success developing and executing integrated, cross-channel marketing strategies that drive measurable results Strong strategic thinking and creative problem-solving skills, connecting audience insights to business impact Demonstrated ability to influence and collaborate across cross-functional teams (Product Marketing, Sales, Brand, Analytics, etc.) to align on priorities and deliver unified campaigns A resourceful, self-starter mindset — comfortable managing multiple initiatives and adjusting as priorities shift Analytical mindset; experience using data to guide decisions, measure impact, and iterate on campaigns Excellent communication and project management skills; able to move work forward with clarity and confidence Experience or interest in the restaurant, hospitality, or food industry is a strong plus Bachelor’s degree or equivalent experience required Benefits Work from (almost) anywhere for up to 20 days per year Focus on mental health and well-being – Company-paid therapy sessions through SpringHealth, Company-paid subscription to Headspace, Annual company-wide week off a year Paid parental leave Generous paid vacation + time off for your birthday Paid volunteer time Focus on your career growth – Development Dollars, Leadership development, Access to thousands of on-demand e-learnings Travel discounts Employee Resource Groups 20 days of paid time off Private health and dental insurance Life and Disability insurance Salary The range for this Canada located role is $105,000 - 124,000 CAD. We offer a competitive base salary and benefits including: health benefits; flexible spending account; retirement benefits; life insurance; paid time off (including PTO, paid sick leave, medical leave, bereavement leave, floating holidays and paid holidays); and parental leave benefits. This role is eligible to be considered for an annual bonus. Work Environment & Flexibility At OpenTable, we pride ourselves on fostering a global and dynamic work environment. While the majority of your responsibilities may align with conventional business hours, there will be instances where you are expected to manage communications – via calls, Slack messages, or emails – outside of regular working hours to effectively collaborate with international colleagues, respond to restaurant partners, and/or address urgent matters. OpenTable will always abide by and consider local laws and regulations. Inclusion We’re committed to creating a workplace where everyone feels they belong and can thrive. We know the best ideas come when we bring different voices to the table, so we’re building a team as dynamic as the diners and restaurants we serve—and fostering a culture where everyone feels welcome to be themselves. OpenTable is an equal opportunity employer. We celebrate diversity and are committed to an inclusive hiring process. #J-18808-Ljbffr