Head of Marketing

Head of Marketing Preferred Location: Ottawa or TorontoReports to : COOType: Full-time About Dominion Dynamics Dominion Dynamics is building Canada’s first modern defence prime: software-defined, attritable, and sovereign. We believe tomorrow’s military power won’t hinge on exquisite platforms, but on the seamless coordination of adaptable, AI-driven capabilities across every domain. We’re building that family of systems, fielded with operators, sovereign by design, and accountable to Canada’s democratic values. We move fast, deploy with the CAF, especially in the Arctic, and operate with uncompromising respect for Canadian law, treaty obligations, and the CAF community. Our founding team includes former operators from Anduril, Google, Amazon, and the Canadian Armed Forces. We’re building hard tech in hard places, and we're looking for system-level thinkers who thrive at the intersection of autonomy, aerospace, and national security. Why This Role Matters Canada is entering a re-armament and modernization cycle (NORAD, Arctic, C4ISR, autonomy). To win, we must shape the narrative around sovereign, attritable, software-heavy capability, and turn real field results into market demand, partner pull, and program momentum. We build → show → sell. We need a marketing leader who can translate deployments into clear positioning, measurable demand, and sustained brand authority across Canada and Five-Eyes/NATO. The Role: Head of Marketing You’ll own marketing end-to-end, brand, product marketing, content, demand generation, digital, PR, and events. Your mandate: convert deployments of AuraNet/JADC2-North and CCA into pipeline, partner momentum, talent attraction, and national credibility. What You'll Do Architect and execute marketing strategy across AuraNet, CCA, and future programs. positioning, messaging, and value props for CAF, PSPC, ISED, TBS/SSC, provinces, and allies. Produce crisp narratives on attritable autonomy, Arctic awareness, and sovereign C2. Build product marketing (platform, modules, roadmaps, buying paths). Run a high-tempo content engine: case studies, briefs, videos, executive decks. Stand up account-based marketing (ABM) and digital ops tied to pipeline. Lead PR, analyst, and ecosystem relations; plan around CANSEC, DEFSEC, ACADA, MASS. Prep executives for keynotes, testimony, and media. Hire and lead a small, high-output team; maintain a living Marketing Playbook. What You Bring 8+ years in product marketing/marketing leadership in defence, aerospace, dual-use, or mission-critical enterprise. Shipped end-to-end launches for complex platforms (hardware + software) with measurable demand impact. Demonstrated ABM/enterprise marketing chops: segmentation, journeys, offers, and attribution. Strong technical storytelling: can turn telemetry, TTPs, and system performance into clear value for non-engineers. Media/PR experience with high-stakes stakeholders; confident executive communications. Comfortable with security/compliance constraints (OPSEC, ITAR/CGP fundamentals) and disciplined review processes. Eligibility for Canadian security clearances; Canadian citizenship preferred. Bilingual (EN/FR) an asset. Why Join Us At Dominion Dynamics, we’re designing systems that work where others fail, in the most extreme environments on Earth. At Dominion Dynamics you’ll: Shape the future of Canada’s sovereign defence. Build real capability that fields with CAF and allies. Move fast, field fast with small teams, high trust, and rapid iteration. Operate with integrity under Canadian law and treaty obligations. Have impact from day one with equity, responsibility, and direct access to leadership. If you’re driven by innovation, adaptability, and the opportunity to make a strategic impact, this is where you belong Compensation We offer competitive salary, and meaningful equity participation. #J-18808-Ljbffr