Marketing Assistant

TCC’s Operations Team - Calgary, AB (Hybrid)

Marketing Assistant

Reports To: Marketing Coordinator

Location: Calgary, AB — hybrid (3 days in person, 1 remote)

Position Type: Contractor

Hours: 11am - 3pm, Monday, Tuesday, Thursday, Friday (16 hours/ week)

Compensation: $22 -24/ hour

Interview Timeframe: October 19th, 20th, 21st, 22nd

Target Start Date: Early November

Role Description:

The Marketing Assistant is a creative and organized support role within The Cognitive Corner’s marketing team, with a primary focus on the New Therapist Network (NTN) . Working closely with the Marketing Coordinator, this person will help grow NTN’s digital presence and community through consistent content community engagement, social media support, website support, and day-to-day marketing execution. They will also provide secondary marketing support to The Cognitive Corner as needed.

This role is ideal for someone who is passionate about mental health, has strong creative instincts, understands social media, and enjoys turning ideas into polished, on-brand content. We are looking for someone who is curious, resourceful, eager to learn independently, and excited to build their marketing skills within a growing mental health organization. The right candidate is both creative and dependable: someone who can contribute ideas, take direction well, manage recurring responsibilities without constant prompting, and pay attention to the details that make a brand feel cohesive and thoughtful. They are genuinely curious about marketing and naturally want to understand what is working, why it is working, and what the team could try next.

New Therapist Network (NTN) Marketing & Growth

Support the day-to-day execution of NTN’s marketing strategy, with a focus on increasing awareness, engagement, community participation, and interest in NTN offerings.

Help develop and execute marketing campaigns for NTN programs, events, resources, launches, and other initiatives under the direction of the Marketing Coordinator.

Pay attention to NTN marketing performance and audience behaviour, helping track relevant metrics and identify patterns in what drives engagement, interest, and conversion.

Bring forward ideas for experiments, campaigns, partnerships, content, and community touchpoints that could help NTN reach and better serve early-career therapists.

Maintain awareness of the conversations, questions, challenges, and interests relevant to NTN’s audience so marketing remains useful and connected to the community.

NTN Content & Community

Support the creation and execution of NTN social media content, including brainstorming concepts, researching topics, preparing posts, writing captions, scheduling/publishing, and repurposing existing content.

Support ongoing community engagement and brand communication, helping NTN maintain an active, warm, responsive, and valuable presence online.

Research and draft educational or resource-based content for NTN, including blog posts and other longer-form content based on content and SEO priorities.

Assist with NTN content filming and production as needed, including preparing ideas and materials, filming support, and turning recorded content into usable marketing assets.

Digital Marketing Support

Support NTN email marketing, including preparing and formatting newsletters, promotional emails, nurture content, event communications, and other campaigns.

Make routine updates to NTN website pages and digital resources through the website CMS and support new pages or improvements as needed.

Apply basic SEO principles to NTN blogs and website content, including keywords, headings, page structure, and search-friendly copy.

Proofread and quality-check NTN marketing materials before publication to ensure accuracy, clarity, formatting, links, and brand consistency.

TCC Marketing Support

Provide secondary support for The Cognitive Corner’s social media, website, email marketing, events, campaigns, and other marketing initiatives as capacity and priorities require.

Assist during TCC content filming days, including preparing ideas and materials, helping with filmin