Ecommerce Measurement

Ecommerce Measurement & Tracking Consultant

Finland

Remote

Own Shopify measurement and tracking end-to-end, designing, building, and maintaining analytics solutions for Woolman's Shopify clients.

If you're the kind of analyst who wants to own tracking end-to-end instead of patching it project by project, this is your next challenge.

Key points about the role at a glance

Own Shopify tracking & analytics end-to-end at one of Europe's largest Shopify Platinum partners.

Work hands-on with GTM, GA4, DataLayer, Shopify Custom Pixel and consent/GDPR setups.

Guide clients – including several well-known international brands – from a vague need to a clear measurement plan.

Join a flat, trust-based team based in Finland, with genuinely good work-life balance.

Be part of a company with a strong, hands-on AI focus, not just AI on paper.

Salary: From 4 500 €/month, depending on experience.

Why this role matters, and why it might be your next move

If you're a seasoned tracking or analytics specialist who wants real ownership of a service from day one, this is your kind of challenge.

Woolman's mission is simple: help ecommerce brands run and grow on Shopify without losing sight of what their data is telling them.

Check out more of our customer stories →
Right now, tracking is handled reactively by one developer, project by project. That's changing: we're building a documented reference architecture, turning maintenance into a productized, monthly-billed service, and bringing the more advanced layer – server-side tagging, Consent Mode v2, CAPI, first-party data – into active use.

This means you'll build something largely from scratch, rather than fit into an existing process, working alongside Lead Consultants and the developer who's carried tracking responsibility so far.

This role is ideal if you're at a point in your career where you want to:

Own a service end-to-end, instead of splitting your time across other people's priorities.

Move from ticket-based tracking work into a consultative role that shapes measurement plans.

Be part of a team that treats analytics as a real, billable service, not an afterthought.

What you'll do as our Ecommerce Measurement & Tracking Consultant

As Ecommerce Measurement & Tracking Consultant, you'll own Shopify measurement and tracking end-to-end. Here's what that looks like in practice:

Design, build and maintain analytics solutions (GTM, GA4, DataLayer, Custom Pixel, consent/GDPR) for Woolman's Shopify clients.

Turn reactive tracking maintenance into a productized, ongoing, monthly-billed service.

Audit client setups on your own initiative and bring improvement proposals before anyone asks.

Guide clients from an unclear need to a clear measurement plan, acting as their consultative sparring partner.

Handle analytics-related support requests and investigate changes in tracking data.

Bring the more advanced layer – server-side tagging, Consent Mode v2, CAPI, first-party data – into active use for clients.

What you'll bring

We're looking for a senior tracking specialist who's just as comfortable inside a GTM container as in a client conversation. You likely bring most of the following:

Concrete ecommerce tracking experience, ideally Shopify-specific (DataLayer, Custom Pixel, checkout limitations) – not just general web analytics.

At least 3 years of experience in a similar role.

Ecommerce background, ideally B2C, with experience working alongside platforms like Meta and Google Ads.

Practical experience with consent/GDPR setups: Consent Mode, Shopify Customer Privacy API, CMP integrations.

Consultative communication: a proven ability to take a client from a vague need to a clear measurement plan.

Self-driven: you know what to prioritize and when to ask for help – Woolman is still young, so not everything has a ready-made process.

Above all, you're proactive and self-directed – someone who suggests improvements before being asked, and sees things through rather than passing them along.

What success looks like

In 1 month: You've audited a handful of client setups, made improvement proposals, and are already supporting analytics-related tickets. A documented reference arch