Global B2B SaaS Marketing Director
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Global B2B SaaS marketing leadership at ApprovalMax requires acquisition strategy, funnel ownership, and commercial decision-making across regions.
As Director of Marketing, you will own marketing across AMER, EMEA, and APAC. You will drive new-customer acquisition, brand development, campaigns, and customer marketing for ApprovalMax. Success depends on building measurable growth through trials, conversion, pipeline, revenue, and efficient CAC.
Key Responsibilities:
- Manage global acquisition strategy across AMER, EMEA, and APAC
- Own funnel performance from demand generation through paid conversion
- Allocate marketing budget toward strongest commercial returns
- Establish forecasting, reporting, experimentation, and acquisition KPI cadence
- Lead a distributed marketing team across regions and time zones
Requirements:
- Proven customer acquisition experience in the US market
- Experience leading distributed remote marketing teams
- Track record marketing low-ACV, high-volume products
- Senior marketing leadership experience in B2B SaaS or technology
- Strong analytical, commercial, people leadership, and campaign expertise
Lead ApprovalMax’s global acquisition engine through data-driven marketing, measurable funnel performance, and accountable team leadership.
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