Marketing Manager

3 hours ago

Toronto, Ontario, Canada Thecultnation Full-time

Location Canada or United States preferred If you're based in Montreal or Toronto, we have physical offices in both cities.

Salary CAD $90,000-140,000 per year, depending on experience

Cult Nation is a record label and artist management company. We help artists protect what makes them singular and build a world around it, from the first demo to the night a crowd sings it back.

Cult Nation is part of Cult Nation Group, a creative group of approximately 50 full-time employees spanning four complementary business units: Cult Nation (record label and artist management), Cult Studio (music production), Denim (video production), and Arketype (video post-production and VFX).

The role

You’ll run release campaigns across the Cult Nation roster. A first single and an international album need different bets. When fans start moving on a song, you’ll help the team decide what deserves more time or money while the moment is still there.

What you'll do

  • Turn each artist’s priorities into a brief with a clear audience, budget and definition of success.
  • Work back from release day. Agree on dates, owners and approvals with the people doing the work.
  • Brief the Creative Studio and coordinate artist approvals with day-to-day management. Keep the artist’s voice intact across every format.
  • Bring digital, social, radio, publicity and label partners together around one rollout. Resolve competing demands before promising people or money.
  • Track spend and fan response while the campaign is live. Recommend what to amplify, change or stop, then carry what worked into the next release.

Who you are

  • You’ve led a music release or cultural campaign from the first brief through the results.
  • You’ve managed overlapping campaigns and made trade-offs within a budget.
  • You’ve changed a live campaign because of something the audience did and can explain what happened next.
  • You’ve briefed creative teams and led partner conversations in French and English.
  • You’ve worked inside a label or artist management company.
  • You’ve coordinated a release across multiple territories.

Who you report to

Cult Nation President, with brand direction from the Fractional Brand Marketing Director.

  • Paid Vacation & Holiday Office Closure - Paid vacation entitlement based on our internal equity policy and applicable local requirements, plus an annual holiday office closure.
  • Mobile Phone Allowance - Partial reimbursement of monthly mobile phone expenses.
  • Fitness & Wellness Allowance - Annual dedicated amount for the reimbursement of eligible fitness and sports-related expenses.
  • Group Insurance - Access to a group insurance plan upon successful completion of the probationary period, subject to plan eligibility.
  • Collaborative & Creative Environment - Work alongside a passionate, talented team in a dynamic and inspiring industry.
  • Flexible Work Arrangements - Flexibility in work schedules and location, depending on the role.
  • Professional Development - Opportunities for learning, skill development, and career growth.
  • Industry Access & Experiences - Opportunities to attend music industry events, showcases, and networking activities.
  • Employee Discounts & Perks - Access to exclusive employee perks, when available.