Paid Social Creative Strategy Manager
2 hours ago
Winnipeg, Manitoba, Canada
Bed Bath & Beyond
Full-time
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Shape Hush’s paid social creative strategy across static, video, UGC, and carousel formats while using data to find winning concepts.
As Manager, Paid Social, you will define what creative Hush makes, why it matters, and how each concept gets tested. You will partner with the Creative team on briefs, feedback, hooks, messaging, and performance insights. Your work spans funnel stages, platforms, creator content, and refresh cadence while supporting efficient acquisition.
Key Responsibilities:
Define creative formats, angles, hooks, and messaging Brief and test static, video, and UGC advertising Translate hook rate, hold rate, CTR, and CPA insights Monitor creative fatigue and manage refresh cadence Amplify influencer content through Spark and Partnership Ads Requirements:
Four to seven years of paid social experience Proven ownership of creative strategy and testing frameworks Experience finding winning concepts across varied formats UGC creator sourcing, briefing, and usage-rights experience Ability to evaluate creative potential through data Use creative testing, performance insights, and creator partnerships to strengthen Hush’s paid social growth strategy.
Define creative formats, angles, hooks, and messaging Brief and test static, video, and UGC advertising Translate hook rate, hold rate, CTR, and CPA insights Monitor creative fatigue and manage refresh cadence Amplify influencer content through Spark and Partnership Ads Requirements:
Four to seven years of paid social experience Proven ownership of creative strategy and testing frameworks Experience finding winning concepts across varied formats UGC creator sourcing, briefing, and usage-rights experience Ability to evaluate creative potential through data Use creative testing, performance insights, and creator partnerships to strengthen Hush’s paid social growth strategy.