Senior Paid Digital Marketing Specialist
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Lead paid search, social, and programmatic growth at Fullscript, using campaign strategy and performance analysis to reach healthcare providers online.
As Senior Digital Marketing Specialist, you will shape Fullscript’s paid digital approach across customer acquisition channels. Manage campaigns through Google Ads, Microsoft Ads, Meta, and DSPs while balancing hands-on optimization with strategic planning. Use experimentation, first-party data, and offline conversion tracking to improve qualified provider and revenue outcomes.
Key Responsibilities:
- Develop cohesive paid search, social, and programmatic strategies
- Optimize and troubleshoot campaigns across the marketing funnel
- Design tests for channels, tactics, and advertising formats
- Translate performance data into efficiency and ROI recommendations
- Manage agency partners, budgets, and campaign delivery
Requirements:
- Seven or more years managing paid digital campaigns
- Hands-on Google Ads, Microsoft Ads, Meta, and DSP experience
- Experience managing annual paid budgets exceeding five million dollars
- Strong analytical, communication, and stakeholder relationship skills
- Advanced Google Sheets and Slides proficiency
Apply paid digital expertise, analytical judgment, and budget leadership to expand Fullscript’s healthcare provider acquisition efforts.
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