Senior Designer, Social

Company description

Publicis is an omni-channel communications agency with over 600 employees across our Canadian operations.The office is the largest in our industry in Canada and boasts talent across various disciplines of marketing and advertising expertise. Publicis carries a balanced split of Canadian, U.S. and Global clients for which we are Agency of Record. Publicis supports a range of D&I actions through our Driving Change team as well as giving back to the community through a long-standing participation in the Out of the Cold Program. With a strong, active and familial culture, Pub United is the agency's social club, hosting events as wide reaching as Curling, Trivia Nights and more.

Overview

We're looking for a Senior Designer who really understands social.
Based in Toronto, you'll work for brands that want to show up in culture, not just post into the
void. This isn't about maintaining calendars, it's about creating work people actually care about.
This role is for a visual thinker, maker, and social-native designer who can turn audience
behaviour, platform trends, brand systems, and cultural moments into work people actually
notice.
You'll design across always-on content, campaigns, creator partnerships, social toolkits, pitch
work, and integrated brand moments — bringing strong taste, strong craft, and a clear point of
view to everything you make.
You'll work closely with art directors, copywriters, strategists, account leads, media, production,
community, and creator partners to make work that moves quickly without losing its quality.
We're a growing agency, which means no passengers. You'll have real influence on how we
work, what we make, and how we grow. If you like building as you go, you'll feel right at home.
And yes, this role is deeply plugged into culture. You're across platforms, creators, trends, and
shifts in behavior before they hit the mainstream. More importantly, you know what's worth
acting on, and what's just noise.
If you're excited by the idea of shaping standout work, building something meaningful, and
leaving your mark on a fast-moving agency, we should talk.

Responsibilities

• Design social-first creative across always-on content, campaigns, creator partnerships,
  pitches, and integrated brand moments.
• Translate cultural, behavioural, and platform insights into visual ideas that feel timely,
  ownable, and built for how people use social.
• Develop design concepts, visual systems, moodboards, storyboards, mockups, social
  templates, presentation designs, and production-ready assets.
• Bring strong craft to layout, typography, colour, composition, hierarchy, motion, image
  treatment, and digital storytelling.
• Adapt brand systems into platform-native creative across TikTok, Instagram, YouTube,
  LinkedIn, and emerging channels.
• Clearly present design thinking and rationale to internal teams and clients using visual
  references, written explanation, and strategic context.
• Interpret feedback, identify the real ask, and translate stakeholder input into stronger
  creative work.
• Partner closely with creative, strategy, account, media, production, community, and
  creator teams from brief through delivery.
• Manage multiple projects, deadlines, feedback rounds, and deliverables while
  maintaining accuracy, consistency, and high creative standards.
• Mentor junior designers and creatives through clear direction, constructive feedback, and
  support that helps them grow.
• Use AI tools thoughtfully to support visual exploration, storyboards, pitch concepts,
  presentation design, mockups, custom assets, and production efficiencies.

Qualifications

• 5+ years of experience in a creative agency, social agency, digital agency, design studio, content studio, or comparable creative environment.
• A strong portfolio that demonstrates social-first design, visual craft, platform fluency, and ability to bring ideas from concept through execution.
• Strong design skills across layout, typography, colour, composition, motion, image-making, presentation design, and digital storytelling.
• Deep understanding of how brands show up across social platforms, including organic, paid, creator-led, and campaign content.
• Demonstrated platform fluency across Meta, TikTok, YouTube, LinkedIn, and emerging channels, including formats, behaviours, specs, and best practices.
• Strong working knowledge of tools such as Adobe Creative Suite, Figma, Google Slides, Keynote, and relevant social or creator tools.
• Ability to communicate design concepts clearly, defend creative decisions, and translate feedback into actionable design improvements.
• Strong creative problem-solving skills, with the ability to explore