Director, Communications, Pacific Link

8 hours ago

Winnipeg, Manitoba, Canada Trans Mountain Full-time
Trans Mountain Corporation operates Canada’s only pipeline system transporting oil products to the West Coast. We deliver approximately 890,000 barrels of petroleum products each day through a dual pipeline system of more than 1,150 kilometres of pipeline in Alberta, British Columbia and Washington state. Trans Mountain also operates a state-of-the-art loading facility, Westridge Marine Terminal, with three berths providing tidewater access to global markets. As a federal Crown corporation, Trans Mountain continues to build on more than 70 years of experience delivering operational and safety excellence through our crude oil pipeline system. With our expanded pipeline system now in place, Trans Mountain provides enhanced direct access for Canadian crude oil to world markets. The expansion realizes a world-class system for oil transport, developed to Canada’s high standards within one of the most stringent regulatory regimes in the world, creating long-term economic benefits, enhanced marine protection, enhanced safety and emergency management capabilities, and enhanced skilled‑worker capacity building in communities and Indigenous groups. Our Core Values

Trans Mountain’s core values – Safety, Integrity, Respect and Excellence – guide our every step. Each obstacle we’ve overcome or success we’ve experienced has been the result of a shared commitment to living these values every day. Together, we’re focused on doing the right thing for each other and our communities. If you are looking for an opportunity to apply your strengths in an environment that encourages Safety, Integrity, Respect, and Excellence, we invite you to explore this opportunity with us

Location:
Calgary or Vancouver Department: Public Affairs, Pacific Link Reports to: Vice President, External Affairs and Indigenous Relations, Pacific Link Worker Type: Employee Schedule Type: Full-time Trans Mountain is seeking a collaborative, motivated, and values driven individual to join our dynamic team as a Director, Communications, Pacific Link. Reporting to the Vice President, External Affairs and Indigenous Relations, Pacific Link, the Director, Communications provides strategic leadership for the project’s communications, reputation, and brand portfolio. In this position, you will play a key role in leading the communications strategy across all phases of the project lifecycle, supporting project objectives, public opinion research, stakeholder intelligence, issues and crisis communications, and development of the master narrative, key messages, and communications framework that support project objectives and stakeholder confidence. The successful candidate will demonstrate expert communications counsel to executive leadership on emerging risks, opportunities, and external perceptions. This position will serve as the primary communications liaison with Trans Mountain, Alberta Petroleum Marketing Commission (APMC), and Pembina Pipeline (PPL), ensuring alignment of communications strategies, messaging, and reputation management activities across the partnership.

Key Responsibilities

Strategic Communications Leadership & Project Positioning

Lead the development and execution of integrated communications strategies across all phases of the Pacific Link lifecycle, ensuring communications programs support project objectives, regulatory priorities, partnership commitments, stakeholder engagement requirements, and business outcomes. Provide strategic communications counsel to executive leadership regarding emerging opportunities, risks, and external developments. Reputation, Issues & Crisis Management

Lead reputation management, issues preparedness, and crisis communications strategies to protect project credibility and stakeholder confidence. Monitor stakeholder sentiment, media coverage, political developments, and emerging risks, directing proactive response strategies and executive communications plans to effectively manage reputational impacts and support informed decision‑making. Strategic Messaging, Brand & Communications Governance

Oversee the development and stewardship of the Pacific Link master narrative, key messages, FAQs, executive communications materials, and brand strategy to ensure consistency, alignment, and credibility across all communications channels. Establish communications standards, governance processes, and approval frameworks that support coordinated communications delivery and effective risk management. Public Opinion, Reputation & Strategic Insights

Lead public polling, reputation tracking, stakeholder perception analysis, sentiment monitoring, and communications performance measurement to inform strategy, strengthen project positioning, and support executive decision‑making. Translate external intelligence and stakeholder insights into actionable recommendations that enhance stakeholder confidence and communications effectiveness. Partner Communications Integration & Alig