eCommerce Analytics Manager at Roots

7 hours ago
Winnipeg, Manitoba, Canada Roots Full-time
Join Roots in Toronto as an eCommerce Analytics Manager to transform data into strategic insights. This full-time onsite role is vital for driving growth and decision-making.

As the eCommerce Analytics Manager, you'll leverage your expertise in digital analytics to partner with leadership teams at Roots. With a focus on traffic, conversion, and customer acquisition, you will provide insights that enhance performance across the digital landscape. This position demands a proactive analytical mindset, adept at interpreting data trends to guide effective strategies.

Key Responsibilities: • Act as an analytics partner for eCommerce leadership • Deliver performance reporting, including dashboards and recaps • Define and evolve KPI framework for eCommerce • Build and maintain demand forecasts by channel and category • Conduct structured post-period reviews for continuous improvement

Requirements: • 6+ years in eCommerce or digital analytics • Strong experience with Power BI and GA4 • Ability to synthesize data into actionable narratives • Experience with hindsighting analysis • Excellent communication skills for stakeholder engagement

Drive data-driven strategies and support Roots' growth adventures through insightful eCommerce performance analytics.

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