Senior Performance Media Strategist
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Critical Mass is seeking a Senior Performance Media Manager, Planning to join our team in Toronto. You will build and optimize performance-driven media plans across Search, Social, Programmatic, and more, directing budgeting, forecasting, and campaign activation to drive measurable business results.
You will translate strategy into actionable recommendations, monitor performance toward ROAS and CPA targets, and collaborate with activation teams to ensure precise setup and reporting.