Remote Temporary Junior Community Manager
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About the Role
The Community Manager is responsible for the activation of our brand voice across social channels and for developing a thriving and engaged community. This role blends creativity, communication and data-driven insights to build meaningful relationships with the audiences of our brands. As a Community Manager, you’ll support our prestigious automotive clients. This includes key activities such as content calendar publishing, collaborating on creative production ideation, community management and moderation, and results reporting.
*Note: Must be available to work Eastern Time hours, approximately 10:00 AM–6:00 PM ET, Monday through Friday.
Responsibilities:
Social Media + Community Management:
- Social Media Management:
- Platform Expertise: Understand social media platforms and manage live/active social media calendars in partnership with the Social Media Strategy team.
- Calendar Planning: Work on content calendars, including the timely publishing of social media posts.
- Content Publishing: Manage the flow and content distribution according to clients' brand pillars and brandbooks, ensuring effective dissemination across various channels.
- Community Management:
- Manage and grow online communities across platforms, ensuring timely, authentic engagements.
- Develop guidelines and moderation processes to maintain a safe, respectful community experience
- Monitor conversations, respond to messages, and foster a positive, inclusive environment within all community spaces.
- Attend and support live-event coverage and content capture, as required.
- Identify, nurture and support community champions and brand advocates.
- Surprise + Delight: Manage the Surprise and Delight workflows, collaborating with internal teams and client to provide recommended opportunities to enhance community experience with proactive gifting.
- User Generated Content: Manage the UGC program, collaborating with internal and external partners to gain rights to content that may be leveraged across marketing channels.
Reporting + Insight:
- Reporting: Perform basic reporting on audience engagement and social listening to inform future strategies.
- Trend Analysis: Stay updated on automotive industry trends, vehicle purchase behaviors, and cultural insights to inform content creation and strategy.
- Data Utilization: Analyze data insights and metrics specific to automotive marketing to optimize content performance and inform future vehicle-related content initiatives.
About You
The essentials:
- Bachelor's degree in Marketing, Communications, Journalism, or related field.
- Acquaintance with the automotive industry (prior knowledge preferred).
- Strong editing and proofreading skills to improve content quality and brand alignment.
- Understanding of social media platforms and basic reporting skills.
- Exceptional written and verbal communication skills with a keen eye for detail.
- Exceptional organizational and multitasking abilities in a fast-paced, automotive-centric environment.
- Collaborative team player with exceptional interpersonal skills and the ability to work across cross-functional teams in the automotive industry.
- On top of culture and trends, you know what's going to be cool before it is, including emerging social channels, tools, networks, etc.
- Deep understanding of social media best practices, in terms of formats and tone of voice, as well as key social media channel ecosystems (Instagram, TikTok): trends, hashtags, automotive content usage, functionalities, guidelines, and platform updates.
- Ability to travel to the office & onsite client locations as needed.
- Ability to derive strategic insights from listening, including know