Vice President, Strategic Accounts – Canada
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Vice President, Strategic Accounts – Canada
Custodia is transforming how organizations capture, govern, protect and leverage regulated communications and data.
Our cloud-native platform enables organizations across financial services, insurance, healthcare, public sector and other highly regulated industries to securely capture, archive, validate and gain intelligence from business communications and regulated data.
Following significant growth across Europe and the United States, Canada represents one of our most strategic expansion markets. We are looking for an exceptional commercial leader to establish and grow our Canadian business.
The Role
This is not a traditional sales role.
We are looking for an experienced enterprise sales executive who excels equally at winning new business (Hunter) and growing strategic relationships (Farmer).
You will own the Canadian market, developing major enterprise opportunities whilst expanding existing customers through trusted executive relationships.
Working closely with global partners including Microsoft, Cisco, Orange Business and strategic advisory partners, you will build a sustainable revenue engine across Canada through both direct enterprise sales and partner-led engagements.
This role is suited to someone who enjoys building markets, influencing senior executives and becoming the recognised face of Custodia across Canada.
Key Responsibilities
Market Growth & Business Development
- Develop and execute Custodia's Canadian commercial strategy.
- Build a qualified enterprise pipeline across priority verticals.
- Identify and secure new logo opportunities through direct engagement.
- Establish executive relationships with CIOs, CTOs, Chief Compliance Officers, Heads of Risk and Operations.
- Create strategic account plans for target organizations.
- Lead complex enterprise sales cycles from discovery through contract signature.
- Deliver predictable quarterly revenue growth.
Strategic Account Management
Develop long-term trusted relationships with key customers by:
- Growing wallet share
- Identifying expansion opportunities
- Driving customer adoption
- Building executive sponsorship
- Delivering long-term account strategies
- Acting as the executive escalation point
- Supporting customer success and retention
The objective is to create customers that become long-term strategic references for Custodia.
Partner Development
Work alongside Custodia's Global Partner organisation to grow revenue through strategic alliances.
Responsibilities include:
- Building executive relationships with regional partner organizations
- Developing joint account plans
- Executing partner-led campaigns
- Identifying co-sell opportunities
- Supporting partner enablement
- Driving pipeline generation through partners
- Increasing partner sourced revenue
Territory Ownership
Own the Canadian business including:
- Territory planning
- Forecasting
- Pipeline management
- Market analysis
- Competitive positioning
- Strategic account prioritisation
- Regional growth planning
Operate as the senior commercial leader for Canada.
Executive Leadership
Represent Custodia at:
- Industry Events
- Executive Briefings
- Customer Conferences
- Partner Events
- Roundtables
- Regulatory Forums
Become recognised as a trusted advisor within the Canadian regulated data market.
Key Responsibilities
- Deliver annual ARR and TCV growth across Canada.
- Generate new enterprise opportunities.
- Expand existing strategic customers.
- Develop partner-generated pipeline.
- Build executive relationships across major Canadian organizations.
- Maintain accurate forecasting.
- Develop regional account strategies.
- Collaborate with Marketing, Product, Customer Success and Professional Services.
- Provide market intelligence back into Product Management.
- Influence product roadmap through customer feedback.
- Ensure successful customer onboarding and adoption.
What Success Looks Like
Within your first 12 months you will have:
- Established Custodia as a recognised supplier within the Canadian enterprise market
- Secured multiple strategic enterprise customers
- Built an active partner ecosystem.
- Developed a healthy enterprise pipeline.
- Created executive relationships across key target accounts.
- Delivered sustainable ARR growth.
- Become the trusted comme