Digital Optimization Manager: Conversion

6 hours ago

canada ca Allstate Insurance Company of Canada - Permanent Full-time

Allstate Insurance Company of Canada - Permanent seeks a Manager, Digital Optimization to lead analytics, experimentation, and optimization across the Digital Shop & Buy journey. You will identify funnel friction, drive test-and-learn initiatives, and partner with Product, Marketing, Technology, Analytics, and Operations to improve conversion and sales outcomes.

This role requires 7+ years of digital experience, strong analytical storytelling, and the ability to translate data into actionable