Director Editorial Strategy at CIBC
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In this influential role, you'll manage a multifaceted team focusing on enhancing content across various platforms including web, social, and AI-driven channels. Your leadership will be crucial in defining best practices and integrating strategies across marketing efforts. This position is a unique opportunity to innovate how we connect with our audience.
Key Responsibilities: • Develop a cohesive editorial strategy across all channels • Oversee community management and social media initiatives • Direct influencer marketing strategies for brand impact • Optimize content for AI and digital discovery • Measure and report on content effectiveness
Requirements: • Strong background in digital strategy and content development • Proven leadership skills in a collaborative environment • Familiarity with AEO and GEO methodologies • Excellent communication and analytical abilities • Passion for values-driven workplace culture
Lead the transformation of Simplii’s content approach at CIBC and make a significant impact.
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