Senior Manager, Marketing Process

Join one of Canada’s fastest-growing companies and be part of something extraordinary – welcome to goeasy At goeasy , our people and culture are at the heart of everything we do, and we’re proud to be recognized for it. We’ve earned prestigious accolades such as Waterstone Canada’s Most Admired Corporate Cultures , Canada’s Top Growing Companies , and the TSX30 , highlighting us as one ofthe top performers on the TSX. We’re also honoured to be named a Greater Toronto Top Employer and recognized by Great Place to Work® as having the Best Workplaces for Women & Most Trusted Executive Teams , and included on TIME Magazine’s 2025 list of Canada’s Best Companies . These honours reflect our commitment to fostering an inclusive, high-performance culture where talent thrives and innovation drives us forward.

As one of Canada’s leading alternative consumer lenders, we’re passionate about helping everyday Canadians create a brighter future. Our vision is to provide a path to a better tomorrow, today. We offer a full range of products, including non-prime leasing, unsecured and secured loans, and point-of-sale financing through easyhome , easyfinancial , and LendCare .

If you're seeking an exciting, high-growth environment where your contributions truly matter, we want to hear from you Join us, and together, let's create a future of financial empowerment.

Build the foundation that enables Marketing to operate at scale.

The Senior Manager, Marketing Process will be responsible for designing, governing, and continuously improving the processes, governance frameworks, controls, and operating models that support Marketing capabilities across the organization. This role will help establish how Marketing work gets done, ensuring activities are executed through scalable, effective, customer-centric, and compliant processes. Customer communications, consent management, and CASL compliance are key areas of accountability.

This is a high-autonomy role for someone who enjoys bringing structure to complexity, building scalable processes, and driving continuous improvement across a broad set of stakeholders, systems, and capabilities.

What will you be doing?

• Design, build, govern, and continuously improve the processes, controls, governance frameworks, and operating models that support Marketing capabilities across the organization.
• Establish enterprise standards, governance practices, and accountability frameworks that enable Marketing to operate efficiently, consistently, compliantly, and at scale.
• Partner with Marketing leadership to identify process improvement opportunities, strengthen controls, reduce complexity, and improve organizational effectiveness.
• Own and enhance Marketing's customer communications, consent management, and CASL compliance processes, ensuring appropriate governance, controls, and alignment with regulatory requirements.
• Establish governance and intake processes for new marketing initiatives, customer communications, channels, and capabilities to ensure effective oversight and execution.
• Partner with Technology, Product, Legal, Compliance, Operations, Analytics, and Customer Experience teams to evolve processes, implement improvements, and enable new capabilities.
• Act as a trusted advisor and subject matter expert on marketing process excellence, governance, controls, customer communications, and consent management.

What experience do you have?

• 5 to 10 years of experience in process management, marketing operations, governance, business transformation, operational excellence, product management or a related field.
• Demonstrated experience designing, implementing, governing, and continuously improving business processes, operating models, governance frameworks, and control environments across complex cross-functional organizations.
• Strong understanding of process management methodologies, governance best practices, continuous improvement principles, and operational excellence.
• Strong understanding of CASL requirements, consent management principles, customer communications governance, and regulatory considerations.
• Experience leading cross-functional initiatives involving Legal, Compliance, Technology, Marketing, Product, Operations, Customer Experience, and Analytics teams.
• Strong analytical and problem-solving skills, with the ability to leverage data, business requirements, and operational insights to identify issues, prioritize opportunities, and measure outcomes.
• Experience working with marketing technologies, CRM platforms, customer communication tools, or customer engagement ecosystems is considered a strong asset.
• A degree in Engineering, Bu