Digital Marketing Specialist
1 day ago
Etobicoke, Ontario, Canada
Full Frame Signs Ltd
Full-time
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Full Frame Signs is looking for a creative, organized and digitally savvy Digital Marketing & E-Commerce Coordinator to join our team.
We are a Toronto-based print and signage company working across film and television, events, experiential projects and commercial print. We're looking for someone who can take ownership of our recently established digital presence while also managing several growing e-commerce initiatives.
This is a hands-on position for someone who enjoys variety. One day you may be developing an SEO-focused service page for Full Frame, the next creating content from a project happening on our production floor, managing eBay listings, or helping coordinate an upcoming company event.
What You'll Be Responsible For:
Website & SEO
• Manage and continually improve the SEO performance of the Full Frame Signs website
• Research keywords and identify opportunities for new content
• Build and optimize service and landing pages
• Update existing website content and improve search visibility both online and for AI optimization
• Monitor website traffic, rankings and organic lead generation
• Help identify new opportunities to generate qualified inbound leads Social Media & Content
• Plan and manage Full Frame's social media presence
• Create engaging content showcasing our projects, capabilities, equipment and team
• Develop a consistent content calendar
• Photograph and capture content from projects happening within our facility
• Write social copy and coordinate posts across relevant platforms
• Help grow Full Frame's presence on platforms such as LinkedIn and Instagram E-Commerce
• Manage two established eBay stores
• Research products and comparable market pricing
• Photograph, describe, price and list products
• Optimize listings for visibility and conversion
• Manage offers, buyer inquiries and existing listings
• Monitor inventory, sales performance and aged listings
• Help maximize sell-through and profitability of resale inventory Our e-commerce inventory ranges from collectibles to unique products acquired specifically for resale, so curiosity and an ability to research unfamiliar products are important. Brand, Merchandise & Events
• Source and coordinate Full Frame branded merchandise
• Assist with planning and coordinating company events and promotional initiatives
• Help develop creative ways to promote the Full Frame brand both online and offline Who We're Looking For: We're looking for someone who is:
• Comfortable taking ownership of projects rather than waiting for step-by-step direction
• Experienced with SEO and website content
• A strong writer with excellent attention to detail
• Comfortable managing social media professionally
• Familiar with e-commerce platforms; eBay experience is a strong asset
• Comfortable photographing products and creating digital content
• Organized and able to manage several different projects simultaneously
• Naturally curious and willing to research products, industries and new marketing opportunities
• Able to work collaboratively with our sales, production and management teams Experience with Google Analytics, Google Search Console, WordPress/web CMS platforms, Canva or Adobe Creative Suite, eBay Seller Hub and digital advertising platforms would be considered an asset. About Full Frame: Full Frame Signs is a growing Toronto print and signage company with roots in the film and television industry. Our capabilities include large-format printing, flatbed printing, digital cutting, signage, graphics, decals, displays, event production and custom fabrication. We're a hands-on company with a large production facility and a wide variety of interesting projects coming through our doors. We're looking for someone who sees that environment as an opportunity to create great content and help us continue building the Full Frame brand. To Apply: Please submit your résumé along with examples of relevant work, social media accounts, websites, e-commerce listings, SEO projects or other digital marketing work you've contributed to. We're particularly interested in hearing about something you've personally grown, improved or built—not just the platforms you've worked with.
• Manage and continually improve the SEO performance of the Full Frame Signs website
• Research keywords and identify opportunities for new content
• Build and optimize service and landing pages
• Update existing website content and improve search visibility both online and for AI optimization
• Monitor website traffic, rankings and organic lead generation
• Help identify new opportunities to generate qualified inbound leads Social Media & Content
• Plan and manage Full Frame's social media presence
• Create engaging content showcasing our projects, capabilities, equipment and team
• Develop a consistent content calendar
• Photograph and capture content from projects happening within our facility
• Write social copy and coordinate posts across relevant platforms
• Help grow Full Frame's presence on platforms such as LinkedIn and Instagram E-Commerce
• Manage two established eBay stores
• Research products and comparable market pricing
• Photograph, describe, price and list products
• Optimize listings for visibility and conversion
• Manage offers, buyer inquiries and existing listings
• Monitor inventory, sales performance and aged listings
• Help maximize sell-through and profitability of resale inventory Our e-commerce inventory ranges from collectibles to unique products acquired specifically for resale, so curiosity and an ability to research unfamiliar products are important. Brand, Merchandise & Events
• Source and coordinate Full Frame branded merchandise
• Assist with planning and coordinating company events and promotional initiatives
• Help develop creative ways to promote the Full Frame brand both online and offline Who We're Looking For: We're looking for someone who is:
• Comfortable taking ownership of projects rather than waiting for step-by-step direction
• Experienced with SEO and website content
• A strong writer with excellent attention to detail
• Comfortable managing social media professionally
• Familiar with e-commerce platforms; eBay experience is a strong asset
• Comfortable photographing products and creating digital content
• Organized and able to manage several different projects simultaneously
• Naturally curious and willing to research products, industries and new marketing opportunities
• Able to work collaboratively with our sales, production and management teams Experience with Google Analytics, Google Search Console, WordPress/web CMS platforms, Canva or Adobe Creative Suite, eBay Seller Hub and digital advertising platforms would be considered an asset. About Full Frame: Full Frame Signs is a growing Toronto print and signage company with roots in the film and television industry. Our capabilities include large-format printing, flatbed printing, digital cutting, signage, graphics, decals, displays, event production and custom fabrication. We're a hands-on company with a large production facility and a wide variety of interesting projects coming through our doors. We're looking for someone who sees that environment as an opportunity to create great content and help us continue building the Full Frame brand. To Apply: Please submit your résumé along with examples of relevant work, social media accounts, websites, e-commerce listings, SEO projects or other digital marketing work you've contributed to. We're particularly interested in hearing about something you've personally grown, improved or built—not just the platforms you've worked with.