Adobe CJA Developer

Role: We are seeking an experienced Adobe Customer Journey Analytics (CJA) Developer with a strong analytical and engineering focus to join our Marketing Optimization team. In this role, you will collaborate closely with journey management, business stakeholders, MarTech, data science & analytics, and architecture teams to develop innovative solutions that enable insightful, omni-channel customer journey analyses. As the Adobe CJA Development Lead, your primary responsibilities will include building and maintaining high-quality Data Views, ensuring data integrity, and developing advanced analytics solutions to optimize key customer journeys and marketing performance. Key Responsibilities: Develop, enhance, and maintain Data Views and Connections within Adobe CJA, ensuring optimal data structuring for advanced analytics. Leverage deep expertise in Adobe CJA to continuously optimize data views and reporting frameworks, incorporating the latest Adobe feature releases and best practices. Collaborate with Journey Management teams to ensure alignment between Adobe CJA and Adobe Journey Optimizer (AJO) for accurate and actionable analytics. Design and implement workarounds for product limitations, crafting custom reporting solutions to meet complex analytical requirements. Proactively identify and resolve data discrepancies, quality issues, and engineering inefficiencies, ensuring high data accuracy and reliability. Develop and document robust data governance frameworks, best practices, and standardized methodologies for CJA implementation. Partner with MarTech, Data Engineering, and Analytics teams to define data flows and integrations across Adobe Experience Platform (AEP), AJO, and other MarTech tools. Ensure seamless integration of Customer Journey Analytics with Real-Time CDP (RT-CDP) and Adobe Analytics (AA) to provide holistic customer insights. Provide training and support to analytics and marketing teams on best practices for using CJA, interpreting data, and leveraging insights. Stay informed of industry trends, Adobe roadmap updates, and evolving marketing analytics best practices, proactively recommending enhancements and new capabilities. Qualifications: Bachelor's degree in Computer Science, Data Analytics, Marketing, or a related field, with a minimum of 6+ years of relevant experience. Extensive hands-on experience with Adobe CJA, including Connections, Data Views, and advanced analytics features. Strong conceptual and functional expertise in Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO). Experience integrating and analyzing data from multiple sources, including paid media, first-party data, and real-time behavioral data. Familiarity with API integrations and data ingestion processes within the Adobe Experience Cloud ecosystem. Proficiency in Business Intelligence (BI) tools such as Power BI, Tableau, or Looker is a plus. Knowledge of digital marketing, customer segmentation, and marketing automation best practices. Experience in the Sports, Media, or Entertainment industry is a plus. Other Key Attributes/Characteristics: Strong analytical and engineering mindset, capable of designing scalable and efficient data solutions. Excellent problem-solving skills, with a proactive approach to overcoming technical and analytical challenges. Exceptional attention to detail and a commitment to accuracy and data integrity. Ability to work independently and collaboratively in a fast-paced environment. Strong communication skills, with the ability to translate complex analytical concepts into actionable insights for non-technical stakeholders. Passion for digital transformation, marketing analytics, and customer journey optimization.