VP, Finance

Location: Remote, within PT or MT time zones
Position Type: Full-Time, Permanent

We're a results focused, customer-obsessed company motivated by our passion for empowering digital marketers to achieve success with their campaigns. With intuitive landing page builders and a comprehensive suite of AI-powered features, our platform helps you grow smarter.

In 2024, Unbounce, a leading landing page creation and conversion optimization platform, merged with Insightly, a CRM and marketing automation platform. We're beginning to move toward a unified brand, making it an exciting time to join and help shape our product strategy. In the meantime, you'll get to know two powerful tools that simplify how marketing and sales teams collaborate.

Our team's technical expertise and creativity work together to drive our mission forward every day. We strive to be a workplace of inspired minds by fostering an environment where innovative thinking is encouraged, and where everyone is given the opportunity to grow and contribute to the achievement of their goals. We aim to continue being an innovative and inspiring company that both our customers and employees admire—and we invite our future team members to join us

Please note that our Talent Acquisition team will not reach out to you through channels like WhatsApp, Messenger or SMS services. All communication will be through official Unbounce email domains. Please double check the correct spelling in domains of any email communication you receive representing Unbounce.

To ensure the Finance function is optimally supporting business operations, and is leveraging advanced systems to do so, we're seeking a progressive VP, Finance to join our Senior Leadership Team. 

As VP, Finance you will be responsible for the finance function of the organization and lead a team covering finance ops, accounting, and FP&A. You will serve as a key leader on the management team and report directly to the CEO. You will be the financial interface between Finance and the Senior Leadership Team ensuring alignment of corporate goals and long-term financial performance. This role will be critical in elevating the organization with digital and AI enablement tools and capabilities in order to drive company strategy.  As VP, Finance in a Private Equity ownership structure, you will gain exposure and the opportunity to develop core competencies of working in a financial sponsored environment.

A key objective of this role will be to work towards and achieve the agreed vision for Finance at Unbounce, in which the following elements will be in place: 

• Unbounce is supported by common, holistic financial and billing tooling, AI enabled processes and workflows. 
• The Finance team is empowered to design and deploy automated workflows in a continuous improvement cadence. 
• Data dashboards produce historical and predictive & prescriptive insights.

Leadership: Lead all aspects of financial management, including FP&A, accounting, tax and treasury. Build and lead an engaged and motivated internal service team with an orientation to collaborative decision-making support, lean service excellence and digital and AI enablement. Team design focuses on capabilities versus traditional role and structure, enabling the transition to automation. Maintain credible relationships with internal and external stakeholders. Develop and maintain a trusted partnership with the financial sponsor.

Financial operations and reporting: Responsible for the function (people, process and tools) that delivers seamless financial and operational reporting; ensures financial operations are delivered to industry standard service levels; maintain financial reporting under Accounting Standards for Private Enterprises (ASPE) and potentially IFRS (or US GAAP). Specifics include: 

• Partner with the CEO to identify and execute actions that drive profitable growth, improve operational efficiencies and increase productivity.
• For the finance function,  implement the use of effective digital/AI enablement and operating procedures to drive organizational efficiency.
• Identify risks and opportunities in key operating metrics and the P&L
• Facilitate a strong internal control environment and drive documentation of key company processes across departments  to identify bottlenecks and execute improvements. 
• Lead  the FP&A team to monitor financial performance by measuring and analyzing results; initiate corrective actions and minimize the impact of variances
• Provide departments with timely, accurate, and reliable financial information to track performance and understand revenue and cost drivers.
• Support external reporting to the Board and other external stakeholders including analyses, commentary and presentation materials for Board meetings
• Stay up to date with market trends and deepen knowledge of our industry/competitors and collaborate with product, sales and marketing to identify opportunities and build various models to support our strategy
• Lead implementation of new capital  strategies as directed by the financial sponsor.

Treasury, Taxation & Risk Management: manage and execute the global taxation strategy efficiently and effectively with optimised cost management of advisors and other external resources; develop and oversee the execution of the global treasury strategy including maintaining lending relationships; ensure efficient and effective capital deployment in alignment with strategies. Specifics include: 

• With the support of the FP&A team, ensure we have annual and quarterly planning of cashflow and cash management; monitor and optimise against plan
• Manage all tax planning, compliance, regulatory and statutory reporting for all required (Canada, U.S., and European Union) federal, province/state, local, and payroll taxes.
• Develop, implement and manage the company insurance strategy

Business planning and analysis: responsible for a regular cadence of planning and continuous forecasting cycles; ensure all stakeholders have strong visibility into current expectations; support management team by modelling decisions and strategy to set targets, and then track and measure the results. Specifics include:

• Lead the FP&A team and partner with the corporate leadership team to provide value-added insight into the business,
• Provide financial modeling, financial analysis and valuation support for acquisitions, long-term contracts and other ad-hoc financial projects

Corporate development: Act as primary coordination point with financial sponsor on deal evaluation, due diligence, deal structure (including tax) and execution. 

To succeed in this role, you will bring a viable combination of the following experience and skills: 

• 10+ years of experience in progressively more senior accounting and finance roles in industry, including 4+ years at a senior level with responsibility for managing the operational aspects of finance. 
• Exposure to working in an organization with over CAD $30M in revenues and global operations.
• Experienced leader, with likely 8+ years track record in managing a team. 
• Several years (ideally 2-4+) in public accounting with a top tier international firm. 
• Experience in  building and leading the financial, processes, automation and rigour for a SaaS company.
• University degree and CPA professional accounting designation , with 15+ years post-qualified experience.

• Knowledge of, and proficiency in finance, accounting, budgeting, and cost control principles including Generally Accepted Accounting Principles.
• Solid experience in financial analysis,  forecasting and operational planning.
• Passionate about leveraging technology and experienced in implementing financial software to automate accounting and finance processes to support automation and scale.
• Strong strategic thinking and results orientation with a track record of meeting or exceeding business objectives.
• Strong organizational skills, attention to detail, ability to prioritize and meet deadlines.
• Effective communications and executive presence that foster confidence and trust across all levels of the organization.

• Customer First
• Bias for Action
• High Velocity Decision Making
• Value Individuality
• Results Focused

$240,000 - $265,000 CAD

Flexibility and Time Off

• Flexible Time Off Policy - We encourage a minimum of 4 weeks per year
• Remote First Team
• Flexible Hours
• Work From Anywhere Program

Health and Wellness

• Health Insurance
• Employee Assistance Program (EAP)
• Quarterly Company Wide Recharge Days
• End of Year Company Wide Holiday Closure
• Maternity & Parental Leave Program
• $2000 Lifestyle Spending Account (LSA)
• Weekly Virtual Yoga Classes

Growth & Future

• RRSP, 401(K), WWK Pension Personal Contributions
  *Not employer matched
• Volunteer Day
• Team Building Budget
• Referral Program ($1000)
• Anniversary Milestone LSA Top Up
• Birthday Day Off
• Professional Development Budget

And more perks

We Value Individuality 

At Unbounce, we want every employee to be excited to bring their full, authentic self to work. When you bring your unique experiences, background, knowledge, perspective, and self-expression while embracing the same from others we learn from each other. We innovate and co-create an environment where team members can do the best work of their careers. We're bolder and more brilliant together.

We're dedicated to ensuring each team member feels a sense of belonging, feels safe, cared for, respected and valued for who they are, and trusts that their unique voice is heard, embraced, and meaningfully contributes to decision-making. We're committed to equitable employee experience, opportunity, pay and support for every employee regardless of gender identity or expression, race, ethnicity, family or marital status, religion, socio-economic status, veteran status, national origin, age, sexual orientation, education, disability, or any other characteristic that makes you unique.

We have no tolerance for sexism, racism, xenophobia, homophobia, transphobia, ableism, ageism, or any other forms of hateful/harmful discrimination and we're taking action against unequal pay in our community through leading the #PayUpforProgress movement. 

If you require any accommodations or support during the recruitment process, please email us