Influencer Scout

2 weeks ago

Vancouver, British Columbia, Canada Pearl West Full time

Location: Canada
Work Setup

: Remote/Hybrid (if based in Vancouver)

Reports To: Brand Ambassador Manager 

Compensation:

$40k Salary + performance-based bonus tied to successful signings and retention.

About Us:

We are a private-equity-backed company managing a portfolio of nine consumer brands. Our mission is to build cultural relevance, creator momentum and retail credibility by shifting from performance-marketing alone to influencer-led brand-building. We're seeking an Influencer Scout to discover, engage and secure the "linchpin" influencer(s) who will define our brand voice, drive culture, traffic and retail impact.

Role Summary:

As Influencer Scout, you will be the front-line talent acquisition specialist in our creator ecosystem. You will deeply embed in the fitness/health creator landscape to identify rising stars, functional coaches and YouTube/Instagram/TikTok voices that align with our brand values. You'll move them through a vetting & trial process, lead relationship outreach, and support selection of our major influencer partner(s).

Key Responsibilities:

  • Discover and build a pipeline of creator talent (YouTube, Instagram, TikTok, niche fitness/functional coaches) aligned with our brand values and ambition for culture-building.
  • Recruitment and Sourcing new potential partners.
  • Evaluate potential influencers (audience demographics, engagement rate, growth trajectory, content quality, brand-fit).
  • Initiate outreach, build rapport and send top creators to Head of Brand Ambassadors.
  • Find top converting Macro Influencers - search and find up and coming creators to run ownership challenges.
  • Collaborate with the Brand Experience team to design and manage the trial/accelerator model: creator challenge, content-house, etc.
  • Maintain an influencer CRM/database: track outreach, conversations, trial results, performance metrics and pipeline status.
  • Stay deeply embedded in creator ecosystem: monitor emerging platforms, format shifts, creator business models and competitor approaches.
  • Provide reports to leadership: pipeline status, trial conversion, cost per signing, retention metrics, content outcomes.
  • Assist in structuring long-term partnership contracts with incentives (equity, phantom equity or exit bonus) to secure alignment.
  • Partner with social, content and brand teams to align creator storylines, campaign integrations, and live community events.

Required Qualifications & Profile:

  • Interest in fitness and some experience creator scouting or talent acquisition in a digital/creator-ecosystem environment.
  • Proven ability to build relationships within creator/fitness/social-media communities.
  • Deep familiarity with YouTube, Instagram, TikTok ecosystems; adept with metrics like engagement, watch-time, growth, audience intent.
  • Excellent communication and outreach skills for connecting with creators and negotiating early-stage partnerships.
  • Highly organized, proactive and comfortable in a fast-paced, evolving environment.
  • Data-driven mindset: able to use growth and engagement metrics to prioritize and optimize.
  • Keen eye for brand/voice fit and authenticity rather than just follower count.
  • Bonus: passion for fitness, health coaching, functional performance or creator culture in these spaces.

What We Offer:

  • A front-row seat to building a creator-led growth engine across multiple brands — high visibility, high impact.
  • Opportunity to own the early-stage pipeline of influencers and help design the trial-house model.
  • $40k Salary + performance-based bonus tied to successful signings and retention.
  • Flexible working arrangement; collaborative team of growth-minded marketers, creators and brand-builders.
  • Unique career path into creator/brand-experience leadership.

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