Marketing Associate

About the Company
Canada Welding Supply is an ecommerce and retail business changing the way the industry shops We pride ourselves in our exceptional customer service, and quality, industry-forward product offerings. We're a small, fast-growing business that's looking for the right team members who are excited to grow with us. We work in a collaborative environment where everyone's opinion matters and employees are encouraged to come to work as their authentic selves.

About the Role
As the Marketing Associate, you will work closely with the Marketing Manager to lead and execute marketing initiatives across digital, social, and in-person channels. This role is a blend of content creation, campaign execution, analytics, and event support—with a focus on innovation, ownership, and continuous improvement.

Responsibilities

Content Creation & Social Media
Brainstorm, storyboard, and produce engaging social content that aligns with brand and marketing objectives
Take full ownership of content calendar - Demonstrate strong foresight in content planning, ensuring proactive scheduling, consistent execution, and alignment with upcoming initiatives
Proactively identify social media trends, opportunities, and evolving platform features
Create content using photography, videography, graphic design, motion graphics, and editing
Support ongoing content improvements for our website and major social channels, especially YouTube, LinkedIn, and Instagram
Update and maintain existing marketing assets and brand documentation

Campaigns & Analytics
Develop and maintain marketing campaigns across email, social, and web
Monitor performance metrics, compile analytics, and use data to inform strategy and future marketing decisions

Sales & Event Support
Provide support to the sales team by designing marketing collateral such as flyers, in-store displays, and promotional materials
Assist with the planning and execution of events including demos, tradeshows, and community events

Skills & Qualification Requirements:

Minimum 2 years of professional experience creating social media content for brands
Strong understanding of social media platforms (Meta, YouTube, TikTok, LinkedIn)
Experience utilizing scheduling and planning tools (Metricool, Hootsuite, etc)
Hands-on experience with ideation, scripting, storyboarding, graphic design, and digital illustration (using tools like Canva, Photoshop)
Skilled in photography and videography, with experience using a professional camera
Proficient in photo editing, video editing, and retouching. Experience using editing tools such as DaVinci, CapCut, etc.
Strong ownership mentality, with the ability to take lead on projects and marketing initiatives from ideation to execution.
Knowledge of design fundamentals including composition, color, and typography
Excellent communication skills, including creative writing and caption creation
Highly organized, reliable, and proactive with strong time-management abilities
Creative thinker with a can-do attitude and ownership mindset
Bilingual (French) is considered an asset

Role: Permanent Full-time
Hybrid: In office 6829 Pacific Circle, Mississauga 3 days per week

Canada Welding Supply is committed to providing an inclusive and accessible recruitment process. In accordance with the Accessibility for Ontarians with Disabilities Act (AODA), accommodations are available upon request for candidates taking part in all stages of the selection process. If you require accommodation, please let us know and we will work with you to meet your needs.

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