Manager, Paid Search
1 day ago
Job role:
6IXSENSES + Unify Digital manages and develops Paid Search Campaigns for some of the best companies in the world. We take a holistic, integrated approach to our work, and our Search Marketing Specialists are a crucial component of our Paid Search teams.
You will:
Serve as part of a team of experts for Search Engine Marketing (SEM).Help manage a book of business consisting of assigned clients' online search marketing campaigns.Be responsible for maintaining work integrity and accuracyAnalyze, recommend, and implement improvements to meet client online search marketing ROI/CPA objectivesUnderstand and manage client media-buying cycles, product/service update schedules, online marketing philosophy and goals, and target demographicsProduce detailed campaign performance analysis and Excel and PowerPoint presentationsCreate, test, and optimize keywords and messaging to maximize reach, awareness, and new customer acquisitionBuild relevant account structures to ensure relevant ad copy appears on relevant queriesDaily account pacing and ensure client budget goals are metYou should have:
Highly developed interpersonal and written/verbal communication skillsStrong MS Office skills, particularly ExcelStrong analytical thinkingStrong attention to detail and organizational skillsThe ability to function equally well independently as well as part of a team, and the flexibility to adapt to an ever-changing environmentPassion for marketing and the internetPreferred Hours of Work: Monday - Friday, 3 pm AM
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