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Marketing Communication Specialist
2 weeks ago
About Us
At STgenetics, we are revolutionizing the future of agriculture and animal genetics through cutting-edge technology, innovation, and a deep commitment to excellence. As the global leader in livestock reproductive solutions, we empower our team to push boundaries and make meaningful contributions to an industry that feeds the world. When you join STgenetics, you become part of a forward-thinking organization where innovation rules and your unique talents are not only valued but celebrated. We foster growth and offer global opportunities to shape the future of genetics. If you're ready to make an impact, grow your career, and work with a passionate team dedicated to pioneering genetic advancements, we invite you to be part of our journey.
Role Summary
We are seeking a strategic and creative Marketing & Communications Specialist to lead marketing initiatives and communication strategies for our rapidly growing agricultural business. You will plan and execute marketing campaigns, create multimedia content and collaborate across teams. The ideal candidate will bring experience in both traditional and digital marketing, strong storytelling abilities, and a genuine passion for agriculture, particularly in the beef and dairy sectors. We are looking for someone who is a strong storyteller, detail-oriented and is confident in working independently and as a team. This role will play a key part in enhancing the visibility of STgenetics and Stgenetics Canada by supporting brand growth, increasing customer engagement and industry leadership.
Key Responsibilities
Plan and execute marketing campaigns that enhance brand awareness and customer engagement.
Develop social media strategies, content calendars, and website updates to ensure consistent messaging.
Coordinate industry events, exhibitions, and sponsorships, as well as manage logistics, budgets and branding.
Create compelling content across print, digital and multimedia platforms.
Collaborate with cross-functional teams to deliver high-quality marketing initiatives on time and within budget.
Collaborate effectively by building positive relationships, working with integrity, respecting others, and contributing to team goals with flexibility and adaptability.
Deliver results with professionalism by understanding customer needs, managing time and priorities, applying expertise, meeting financial and compliance standards, and continuously improving self and company practices.
This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications. The company reserves the right to amend or modify this description at any time.
Qualifications
Bachelor's degree in marketing, communications, agriculture or a related field.
3+ years of marketing communications experience in the agricultural sector
Bilingual in French and English (written and spoken)
Passion for agriculture, with knowledge of beef and dairy industries.
Proficiency in social media, digital platforms and modern design tools
Strong project management, time management skills for delivery of projects within budget, organization and communication skills.
Physical Requirements of The Role
Ability to sit or stand for extended periods while working at a computer.
Ability to travel to events, exhibitions, or client meetings as needed
STgenetics is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
