Campaign Manager

T&P is the world's only truly full-service independent agency network, combining the energy and agility of a partner-owned business with the scale and strength of our alliance with WPP.

We believe in The Power of &, bringing diverse talent together to transform the way great brands are built. Our teams blend creative, media, experience and technology specialists from across our marketing practices. The performance mindset of these teams optimises for business outcomes in every channel, fueled by the latest innovations in AI.

Ultimately, of course, we are our people. They're the most important part of our business, so we want to make a lasting impression on them in the same way they do on us, by striving to become the most important place in their careers.

That's why we do our best to build strong communities around them; provide the best possible opportunities for them to develop & grow; and empower them to make a difference to their clients and the world at large. Our strengths often lie in our differences, so we challenge and champion each other and our clients to be the very best we can be.

About PMCF Team:

PMCF Team is a dynamic, integrated team dedicated to delivering innovative and effective solutions for PMCF. We pride ourselves on our collaborative culture, our ability to leverage the full power of the WPP network and WPP Open, and our commitment to driving exceptional results for our clients.

About the Role:

The Campaign Manager is a key role within the PMCF team, responsible for the day-to-day management and successful execution of integrated marketing campaigns for PMCF. This hybrid role combines the client relationship skills of an Account Manager with the operational expertise of a creative Project Manager. You will be a primary point of contact for clients, building strong relationships and ensuring seamless project delivery. A critical component of this role is to collaborate effectively across the agency and leverage the full capabilities of WPP Open to deliver innovative and integrated solutions.

Key Responsibilities:

Client Communication & Relationship Management:

• Serve as a primary point of contact for clients, responding promptly to requests and providing regular project updates.
• Build and maintain positive client relationships, fostering trust and open communication.
• Proactively anticipate client needs and identify opportunities to add value within the scope of assigned projects.

Strategic Campaign Planning & Development:

• Collaborate with strategy, creative, and media teams to develop integrated campaign plans that align with client objectives and target audiences.
• Development of creative briefs and comms matrices to support owned campaigns.
• Translate strategic insights into actionable project plans, including timelines, budgets, and resource allocation.

Creative Acumen & Analysis:

• Actively engage with creative concepts, providing informed feedback and asking probing questions to ensure alignment with strategic objectives and client expectations.
• Develop a strong understanding of effective creative principles, identifying what resonates with target audiences and what may fall short.
• Analyze creative performance data to understand what works and doesn't, informing future creative direction and optimization.
• Champion innovative creative solutions, knowing when and how to push boundaries while maintaining brand integrity.
• Facilitate constructive dialogue between creative teams and clients, translating feedback effectively and advocating for strong creative work.

Project Management & Delivery:

• Lead the day-to-day management of integrated marketing campaigns, ensuring seamless execution across all channels.
• Develop and manage detailed project timelines, budgets, and resource plans.
• Proactively identify and mitigate project risks, ensuring smooth execution and timely delivery.
• Manage project budgets effectively, tracking expenses and ensuring adherence to financial targets.
• Facilitate effective communication and collaboration between internal teams, external vendors, and clients.

Operational Excellence & Process Improvement:

• Identify opportunities to optimize project workflows and improve team efficiency.
• Implement best-practice project management methodologies and tools.
• Contribute to the development of agency-wide operational standards and guidelines.

WPP Open Integration:

• Collaborate cross-functionally to leverage the full capabilities of WPP Open, ensuring its integration into every aspect of our projects. This involves working closely with all skill sets within your team—strategists, account managers, project managers, creatives, and production specialists—to foster a dynamic and agile environment that continuously embraces technological advancements. By doing so, we aim to deliver maximum output and effectiveness across the entire content supply chain network.

Skills & Experience:

• Proven experience in either account management or project management within a creative or media agency.
• Demonstrable success in managing integrated marketing campaigns from concept to completion.
• Strong client relationship management skills, with a track record of building trust and rapport.
• Excellent communication, presentation, and interpersonal skills.
• Deep understanding of marketing principles, creative development processes, and media channels.
• Proficiency in project management methodologies and tools.
• Strong organizational and time management skills.
• Excellent budget management and financial acumen.
• Ability to work independently and as part of a team.
• A proactive and solution-oriented approach.
• Familiarity with agency systems and technologies.
• Familiarity with the WPP Open ecosystem and its capabilities (or a strong willingness to learn).

Key Attributes:

• Ambitious: Driven to achieve project success and contribute to client growth.
• Independent: A resourceful and proactive problem-solver.
• Partnership: A collaborative team player who builds strong relationships.
• Positivity: An enthusiastic and supportive individual who contributes to a positive work environment.

T&P embraces and celebrates diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide creative agency that represents global clients. The more inclusive we are, the more brilliant work we can create together.